Digital Account Manager

G Squared; Sydney; On-site; AUD 90,000 - 130,000; Full time

Job summary

G Squared is seeking a Digital Account Manager to lead the integrated delivery of digital marketing strategies and elevate the client servicing experience.

You will oversee day-to-day delivery for multi-service clients, be the main point of contact, and coordinate WIP meetings both online and in person. With GA4 analytics proficiency and strong communication, you will shape insights, drive performance, and identify growth opportunities.

Qualifications

• Bachelor's degree or higher required.
• Agency-side digital marketing experience preferred.
• Excellent communication and organisational skills.
• Strong understanding of GA4 and analytics.

Responsibilities

• Oversee the day to day delivery of multi-service clients.
• Act as the key point of contact for your clients.
• Facilitate and attend WIP meetings with clients both virtually and in person.
• Regularly update clients on performance and scope of work.
• Work with internal teams to facilitate consultative responses and recommendations.
• Oversee strategic alignment and ensure digital activity supports client objectives.
• Develop a strong understanding of clients’ business, audience, competitors and industry.
• Identify marketing objectives and develop recommendations that drive real business results.
• Own the development, execution and review of integrated client reporting forums and deliverables.
• Proactively identify opportunities for growth across existing clients.
• Identify and implement process initiatives to enhance client servicing experience.
• Encourage cross-functional collaboration and integration across services.
• Demonstrate strategic leadership in client forums and internal settings.
• Lead and facilitate client onboarding and workshops as required.
• Contribute to new business opportunities and proposals as required.

Skills

Communication

Organised

Digital marketing

GA4 analytics

Teamwork

Education

Bachelor's degree

Job description

G Squared is on the hunt for a strategic client lead responsible for championing the integrated delivery of digital marketing strategies, and elevating the client servicing experience across the agency.

As a Digital Account Manager, you will:

• Oversee the day to day delivery of multi-service clients
• Act as the key point of contact for your clients
• Facilitate and attend WIP meetings with clients both virtually and in person
• Regularly update clients on performance and scope of work
• Work with our internal teams to facilitate consultative responses and recommendations
• Oversee strategic alignment and ensure digital activity is in pursuit of each client’s relevant marketing objectives
• Develop a strong understanding of our client’s business, audience, competitors and industry
• Clearly identify marketing objectives and work with our broader team to develop relevant recommendations that drive real business results
• Own the development, execution and review of integrated client reporting forums and deliverables, including WIP meetings, strategy reviews, and other agreed reporting milestones
• Proactively identify opportunities for growth across existing clients
• Identify and implement process initiatives to enhance client servicing experience
• Identify and encourage opportunities for cross-functional collaboration and integration across services
• Demonstrate strategic leadership in both client forums and internal settings
• Lead and facilitate client onboarding and workshops as required
• Contribute to new business opportunities and proposals as required
• Contribute to agency thought leadership by actively sharing trends, insights and client success stories

What we are looking for

• Bachelor's degree or higher tertiary education
• Experience in a similar role, agency-side
• Excellent communication skills, both oral and written
• Highly organised with an acute attention to detail
• Sound understanding of digital marketing channels and platforms, including paid media, SEO, web, creative, email, and understands the impact traditional channels have on overall marketing performance
• GA4 and analytics proficiency
• Strong teamwork and collaboration skills