Culture-Driven Brand Strategist

Jack Nimble; Sydney; On-site; AUD 110,000 - 170,000; Full time

Benefits offered by this job

Family plan

Revenue share

Flexible working hours

Job summary

Sparro by Brainlabs & Jack Nimble in Sydney is seeking a Strategist to help build modern brands through social, content, campaigns and culture.

You are culturally curious, creatively minded and have a genuine finger on the pulse. You’ll spot angles, connect dots and translate brand challenges into sharp, inspiring strategies for creatives.

Work across creative, content, media and client teams to shape briefs, pitches and brand platforms while staying across trends and audience behaviour.

Qualifications

• 5+ years' experience in strategy, agency-side or equivalent.
• Portfolio demonstrating strong strategic thinking and the creative work it unlocked.
• Great taste, genuine curiosity and a strong creative point of view.
• Confident storytelling and presentation skills to excite stakeholders.
• Strong understanding of social platforms, culture and audience behaviour.
• Collaborative, proactive and comfortable taking ownership in a fast-moving environment.

Responsibilities

• Turn brand and business challenges into sharp strategic platforms and briefs.
• Develop brand, campaign, social and content strategies grounded in culture and objectives.
• Build compelling strategic narratives that excite clients and guide creatives.
• Work with creative teams to shape ideas and challenge thinking.
• Stay across culture and trends, bringing fresh opportunities to the agency.
• Turn audience research and performance data into actionable creative thinking.
• Develop communications plans that connect audience, message, channel and content.
• Translate complex products and business challenges into simple, human stories.
• Write case studies capturing thinking, idea and impact.

Skills

Strategic thinking

Creative point of view

Storytelling

Presentation skills

Collaboration

Social platforms knowledge

Cultural awareness

Audience understanding

Briefing creatives

Ownership in fast-moving env

Job description

Sparro by Brainlabs & Jack Nimble in Sydney is seeking a Strategist to help build modern brands through social, content, campaigns and culture.

You are culturally curious, creatively minded and have a genuine finger on the pulse. You’ll spot angles, connect dots and translate brand challenges into sharp, inspiring strategies for creatives.

Work across creative, content, media and client teams to shape briefs, pitches and brand platforms while staying across trends and audience behaviour.