Conversion-Driven Web Designer/Developer - On Site

Bluefit

City of Melbourne

On-site

AUD 85,000 - 110,000

Full time

2 days ago
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Benefits offered by this job

Free access to BlueFit health clubs &!

Job summary

BlueFit is seeking a Web Designer/Developer to join our Essendon Site Support Office. This on-site, full-time role combines design and development to create high-converting websites and landing pages that align with the BlueFit brand.

You'll work with marketing to optimize UX, implement UI changes in Webflow, and leverage Adobe Creative Suite, Figma, and AI tools. A data-driven mindset will help drive sign-ups and inquiries across digital touchpoints.

Qualifications

  • Proven experience designing and building live, functional websites with portfolio link.
  • Strong UI/UX focus, able to map user journeys and optimize conversions.
  • Experience with Webflow and the Adobe Creative Suite; familiarity with Figma and AI design tools.

Responsibilities

  • Design and develop websites and landing pages to convert visitors into gym enrollments and bookings.
  • Collaborate with marketing to refresh layouts and ensure a consistent user experience across touchpoints.
  • Map user journeys using data from Google Analytics to improve sign-ups and inquiries.
  • Streamline workflows by integrating modern AI tools into design/development processes.
  • Ensure brand alignment across the site using the Adobe Suite and maintain monthly updates.
  • Monitor site performance and perform routine maintenance to keep systems secure.

Skills

UI/UX design
Webflow
Adobe Creative Suite
Figma
AI tools in design
Conversion mindset
Analytics mindset

Tools

Webflow
Google Analytics
AI-assisted design tools

Job description

BlueFit is seeking a Web Designer/Developer to join our Essendon Site Support Office. This on-site, full-time role combines design and development to create high-converting websites and landing pages that align with the BlueFit brand.

You'll work with marketing to optimize UX, implement UI changes in Webflow, and leverage Adobe Creative Suite, Figma, and AI tools. A data-driven mindset will help drive sign-ups and inquiries across digital touchpoints.

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