Content & Communications Strategist - Storytelling for Tech

Esri; Brisbane; On-site; AUD 70,000 - 95,000; Full time

Job summary

Esri Australia seeks a Communications and Content Specialist to join our Integrated Communications team. You’ll uncover what makes stories matter, translate technical insights into clear narratives, and deliver content across websites, blogs, newsletters and social channels.

You’ll collaborate with marketing, sales, customer success, HR and regional teams to plan EVP content, coordinate content workflows and keep calendars on track, while applying SEO best practices to extend reach.

Qualifications

• Experience in communications, content marketing, journalism or related field.
• Strong experience as a writer, storyteller and content creator with editing and proofreading skills.
• Ability to write across formats: long-form articles, customer stories, blogs, newsletters, social media and campaigns.
• Ability to tailor messaging for diverse audiences, regions and channels.
• Experience in B2B or technology environments is highly regarded.
• Ability to interview stakeholders and translate complex information into engaging stories.
• Ability to manage competing priorities and meet deadlines.
• Strong stakeholder management and cross-team collaboration.
• Data-informed, collaborative approach and continuous improvement.

Responsibilities

• Create engaging customer stories by interviewing customers and subject matter experts, coordinating approvals and turning complex information into clear, audience-focused content.
• Research, write and update website content, blogs, social media posts, newsletters and campaign content across multiple markets.
• Lead EVP content planning and build a pipeline of employee stories supporting employer brand and talent attraction initiatives.
• Create and adapt content for internal and external audiences, using engagement insights to improve performance.
• Manage the editorial calendar, ensuring deadlines, approvals and publication schedules.
• Coordinate social media content scheduling and publishing in line with strategies and brand guidelines.
• Develop and adapt partner content communicating shared value and customer outcomes.
• Support event communications with content creation, editing and proofreading.
• Apply SEO principles and performance insights to improve reach and engagement.

Skills

Storytelling

Editing

Interviewing

Content creation

SEO basics

Stakeholder management

Campaign content

Tools

HubSpot

Asana

Job description

Esri Australia seeks a Communications and Content Specialist to join our Integrated Communications team. You’ll uncover what makes stories matter, translate technical insights into clear narratives, and deliver content across websites, blogs, newsletters and social channels.

You’ll collaborate with marketing, sales, customer success, HR and regional teams to plan EVP content, coordinate content workflows and keep calendars on track, while applying SEO best practices to extend reach.