Campaign Manager

Smith Brothers Media Pty; City of Melbourne; Hybrid; AUD 90,000 - 120,000; Full time

Benefits offered by this job

Hybrid Work

Revenue Sharing

Growth Opportunities

Impactful Work

Vibrant Office Culture

Office Dogs

Job summary

Smith Brothers Media Pty is seeking a Campaign Manager to plan, execute and optimise multi-channel marketing campaigns for diverse clients. You’ll collaborate with Strategy, Design, Content and Tech teams, acting as the primary client contact to ensure campaigns meet objectives and deliver measurable ROI.

The role involves leading cross‑functional teams, drafting briefs, conducting audience research, and delivering insightful reporting.

Qualifications

• 3+ years’ experience managing and optimising digital marketing campaigns across Google Ads, Meta Ads, and LinkedIn Ads.
• Strong knowledge of platforms such as Google Analytics, Google Tag Manager and Agency Analytics
• Experience across both lead generation and e-commerce campaigns
• Ability to manage multiple client campaigns simultaneously in a fast-paced environment
• Hands-on experience using project management tools such as ClickUp or similar
• Experience using AI tools and platforms to support campaign execution and efficiency
• Excellent communication skills, with proven experience in client management and reporting
• A strategic mindset, with the ability to analyse data and make informed decisions
• A proactive approach to problem-solving and continuous improvement

Responsibilities

• Planning, managing, and optimising marketing campaigns across digital and traditional channels
• Drafting campaign briefs and reviewing creative outputs to ensure alignment with client objectives
• Conducting audience research and industry analysis to inform campaign strategies
• Leading regular Work-In-Progress (WIP) and reporting meetings with clients and internal teams
• Analysing campaign data and providing actionable insights to improve performance
• Maintaining strong client relationships and ensuring high levels of satisfaction
• Using project management tools (e.g. ClickUp) to efficiently track and manage workflows
• Collaborating with in‑house teams to develop creative, high‑performing campaigns

Skills

Google Ads

Meta Ads

LinkedIn Ads

Google Analytics

Google Tag Manager

Agency Analytics

Lead generation

E-commerce campaigns

Client management

Reporting

Data analysis

ClickUp

AI tools

Communication

Strategic mindset

Problem solving

Tools

ClickUp

Job description

About the Role

As a Campaign Manager at SBM, you’ll be responsible for planning, executing, and optimising multi-channel marketing campaigns.

You’ll work closely with our Strategy, Design, Content, and Technology teams to develop creative, effective campaigns that meet client objectives and deliver measurable results. As the key point of contact for your clients, you’ll ensure campaigns run smoothly, meet deadlines, and achieve strong ROI.

Key Skills and Qualifications

We’re looking for someone with:

• 3+ years’ experience managing and optimising digital marketing campaigns across Google Ads, Meta Ads, and LinkedIn Ads
• Strong knowledge of platforms such as Google Analytics, Google Tag Manager and Agency Analytics
• Experience across both lead generation and e-commerce campaigns
• Ability to manage multiple client campaigns simultaneously in a fast-paced environment
• Hands-on experience using project management tools such as ClickUp or similar
• Experience using AI tools and platforms to support campaign execution and efficiency
• Excellent communication skills, with proven experience in client management and reporting
• A strategic mindset, with the ability to analyse data and make informed decisions
• A proactive approach to problem-solving and continuous improvement

Bonus Points for experience with:

• Experience in managing SEO Campaigns, and using SEO tools (e.g. SEMrush, Ahrefs)
• Experience across traditional marketing channels alongside digital
• Digital PR, content marketing, or influencer marketing experience
• Experience working with contractors, agency partners, or larger teams

Responsibilities

• Planning, managing, and optimising marketing campaigns across digital and traditional channels
• Drafting campaign briefs and reviewing creative outputs to ensure alignment with client objectives
• Conducting audience research and industry analysis to inform campaign strategies
• Leading regular Work-In-Progress (WIP) and reporting meetings with clients and internal teams
• Analysing campaign data and providing actionable insights to improve performance
• Maintaining strong client relationships and ensuring high levels of satisfaction
• Using project management tools (e.g. ClickUp) to efficiently track and manage workflows
• Collaborating with in‑house teams to develop creative, high‑performing campaigns

At Smith Brothers Media, we work hard for our clients and have fun together.

Join us and enjoy:

• Hybrid Work A balanced mix of in‑office and remote work options
• Revenue Sharing Company‑wide revenue share and bonus structure
• Growth Opportunities Continuous learning and professional development
• Impactful Work Make a real difference in our clients’ success
• Vibrant Office Culture Regular social events, after‑work drinks, and office breakfasts/lunches
• Office Dogs Available in a variety of shapes and sizes! Meet them on our team page: smithbrothersmedia.com.au/who-we-are-2

Join Smith Brothers Media!

Smith Brothers Media is an equal opportunity employer. We celebrate and encourage diversity within our workplace to foster a more innovative and inclusive environment for all.