Business Development Manager – Equipment Technology & SaaS

Smarta Industrial; Brisbane; Hybrid; AUD 120,000 - 190,000; Full time

Benefits offered by this job

Uncapped commission

Flexible working arrangements

Job summary

Smarta Industrial is seeking a proactive Business Development Manager to launch and grow a next-generation equipment management and sales platform across Australia and New Zealand. You will identify opportunities, engage decision-makers and convert prospects into long-term customers.

You will prospect across the region, demonstrate the platform and drive the full sales cycle from initial contact to activation, building partnerships with manufacturers and dealer networks to meet aggressive

Qualifications

• Proven success in B2B sales, business development or new customer acquisition.
• Experience in SaaS, business software, agricultural machinery, construction equipment, or related sectors.
• Strong prospecting, presentation, negotiation and closing skills.
• Confident engaging business owners and senior decision-makers.
• Ability to understand and demonstrate digital platforms and communicate their value.
• Experience managing a CRM, sales pipeline and measurable sales targets.
• Self-motivated, persistent and results-oriented.
• Ability to work independently and take ownership of commercial outcomes.
• Experience selling technology to equipment dealerships or launching new products is highly regarded.

Responsibilities

• Identify and acquire equipment dealerships, manufacturers and distributors across Australia and New Zealand.
• Generate new business through outbound calls, email, LinkedIn, industry networks and targeted campaigns.
• Build relationships with dealer principals, business owners, sales managers and senior decision-makers.
• Demonstrate software, highlighting inventory management, equipment sales, AI-powered tools and efficiencies.
• Manage the complete sales cycle, from prospecting to onboarding and activation.
• Develop strategic partnerships with equipment manufacturers and dealer networks.
• Maintain CRM records, manage sales pipelines and achieve acquisition and revenue targets.
• Collaborate with marketing and development teams to refine sales strategies and opportunities.

Skills

B2B sales

Prospecting

Presentation

Negotiation

Closing deals

CRM management

Independent work

Tools

CRM software

Job description

Business Development Manager – Equipment Technology & SaaS

Business Development Manager – Equipment Technology & SaaS

We are seeking an ambitious, results-driven Business Development Manager to lead the commercial launch and growth of an innovative, next-generation equipment management and sales platform across Australia and New Zealand.

The platform is designed to transform how agricultural machinery, construction equipment, earthmoving, industrial equipment and materials handling businesses manage inventory, market equipment, generate sales opportunities and connect with customers.

This is a hands‑on business development role focused on acquiring equipment dealerships, manufacturers, distributors and related industry businesses. You will be responsible for identifying opportunities, engaging decision‑makers, demonstrating the platform and converting prospects into active, long‑term customers.

Key Responsibilities

• Identify and acquire equipment dealerships, manufacturers and distributors across Australia and New Zealand.
• Generate new business through outbound calls, email, LinkedIn, industry networks and targeted campaigns.
• Build relationships with dealer principals, business owners, sales managers and senior decision‑makers.
• Conduct compelling software demonstrations, highlighting inventory management, equipment sales, AI‑powered tools and business efficiencies.
• Manage the complete sales cycle, from prospecting and qualification through to customer onboarding and activation.
• Develop strategic partnerships with equipment manufacturers and dealer networks.
• Maintain accurate CRM records, manage sales pipelines and consistently achieve acquisition and revenue targets.
• Collaborate with marketing and development teams to refine sales strategies and identify market opportunities.

About You

Our ideal candidate is a proactive, commercially minded business development professional who enjoys opening new markets, building relationships and winning new customers.

You will ideally have:

• Proven success in B2B sales, business development or new customer acquisition.
• Experience in SaaS, business software, agricultural machinery, construction equipment, industrial equipment or related sectors.
• Strong prospecting, presentation, negotiation and closing skills.
• Confidence engaging business owners and senior decision‑makers.
• The ability to understand and demonstrate digital platforms and communicate their commercial value.
• Experience managing a CRM, sales pipeline and measurable sales targets.
• A self‑motivated, persistent and results‑oriented approach.
• The ability to work independently and take ownership of commercial outcomes.

Experience selling technology to equipment dealerships, developing manufacturer relationships or launching new products would be highly regarded.

What We Offer

• Competitive base salary plus uncapped commission and performance incentives.
• A key role in launching and growing a next‑generation technology platform.
• Opportunities to develop customers and industry partnerships across Australia and New Zealand.
• Flexible working arrangements, with Brisbane preferred.
• Direct involvement in shaping sales strategies and commercial growth.
• Long‑term career development opportunities as the business expands.

This opportunity will suit a genuine new‑business hunter who thrives on prospecting, building relationships and converting opportunities into measurable commercial results.