B2B Growth Marketing Specialist (NSW)

AssetCare First

Central Coast

On-site

AUD 70,000 - 110,000

Full time

3 days ago
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Job summary

AssetCare First is seeking a Marketing Specialist to elevate the brand, identify new opportunities and drive growth for its NSW-based commercial cleaning services. The role focuses on B2B marketing, campaigns and digital marketing to boost awareness and lead generation.

You will collaborate with management to research markets, develop strategies and manage campaigns across Sydney, the Central Coast and Newcastle, ensuring consistent messaging and ROI-focused activities.

Qualifications

  • Bachelor's degree or higher in Marketing, Business, Communications or related discipline.
  • Relevant experience in marketing strategy, campaign management and business development.
  • Strong understanding of digital marketing, social media, SEO and online advertising.
  • Experience in market research, competitor analysis and identifying opportunities.
  • Excellent written and verbal communication, with ability to create professional marketing content.
  • Strong analytical, organizational and problem-solving skills.
  • Ability to manage multiple projects and meet deadlines.
  • Proficiency in relevant digital marketing, analytics and content management tools.

Responsibilities

  • Develop and implement marketing strategies aligned with objectives and growth targets.
  • Identify new market opportunities and customer segments for the commercial cleaning industry.
  • Increase brand awareness, market share and customer acquisition across NSW regions.
  • Plan, coordinate and manage digital marketing campaigns and content across channels.
  • Monitor campaign performance, analyze data and optimise ROI.
  • Collaborate with management and external stakeholders to deliver campaigns on time and budget.

Skills

Marketing strategy
Campaign management
Business development
Digital marketing
SEO
Market research
Content creation
Communication
Analytics
Project management
Stakeholder management

Education

Bachelor's degree
Marketing degree
Business degree

Tools

Google Analytics
SEO tools
Content management tools

Job description

AssetCare First is seeking a Marketing Specialist to elevate the brand, identify new opportunities and drive growth for its NSW-based commercial cleaning services. The role focuses on B2B marketing, campaigns and digital marketing to boost awareness and lead generation.

You will collaborate with management to research markets, develop strategies and manage campaigns across Sydney, the Central Coast and Newcastle, ensuring consistent messaging and ROI-focused activities.

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