ANZ Head of Marketing: Lead Brand & Growth

FCM

Brisbane

Vor Ort

AUD 180.000 - 240.000

Vollzeit

Vor 3 Tagen
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Benefits dieser Stelle

Culture and inclusion
Learning & development
Staff discounts
Travel discounts
Career growth
Health discounts
Mental health support
Social and events
CSR & volunteering
Sustainability
Reconciliation action plan

Zusammenfassung

Flight Centre Travel Group is seeking a Head of Marketing ANZ to lead the marketing function across Australia and New Zealand. Translate global brand strategy into regional plans that build awareness, generate pipeline, and strengthen customer relationships.

You will shape go-to-market strategies, drive growth, and lead a high-performing marketing team in a visible regional role. The role demands 8–10+ years in B2B marketing, regional leadership experience, and strong commercial acumen.

Qualifikationen

  • 8–10+ years in B2B marketing.
  • 3+ years leading marketing teams.
  • Experience in regional or multi-market leadership.
  • Experience in integrated marketing campaigns from brand to demand.
  • Strong digital marketing and channel strategy knowledge.
  • Experience managing events, sponsorships, and customer-facing activities.

Aufgaben

  • Develop ANZ marketing strategies aligned to global objectives and priorities.
  • Champion brand consistency while adapting frameworks for local relevance.
  • Build market insights through segmentation and performance analysis.
  • Lead brand awareness, PR, thought leadership, webinars, and content.
  • Own events strategy, planning, and execution for industry and customer events.
  • Drive demand generation to support lead acquisition and pipeline growth.
  • Collaborate with Sales and global teams to align campaigns to objectives.
  • Develop customer marketing initiatives for retention and revenue growth.
  • Lead and coach the ANZ marketing team and manage budgets and supplier relationships.
  • Measure ROI and marketing outcomes; report to senior stakeholders.

Kenntnisse

B2B Marketing
Strategic Leadership
Brand Strategy
Demand Gen
Stakeholder Mgmt
Budget Management
Campaign Analytics
Multi-market Experience

Ausbildung

Bachelor's degree in Marketing, Business, Communications, or related discipline

Tools

Marketing Automation
CRM

Jobbeschreibung

Flight Centre Travel Group is seeking a Head of Marketing ANZ to lead the marketing function across Australia and New Zealand. Translate global brand strategy into regional plans that build awareness, generate pipeline, and strengthen customer relationships.

You will shape go-to-market strategies, drive growth, and lead a high-performing marketing team in a visible regional role. The role demands 8–10+ years in B2B marketing, regional leadership experience, and strong commercial acumen.

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