Agave Brand Ambassador

Sales Activations Pty Ltd; Sydney; On-site; AUD 70,000 - 80,000; Full time

Benefits offered by this job

Travel opportunities within Australia

Flexible working hours

Training and industry network

Long-term career development

Job summary

Sales Activations Pty Ltd in Sydney is seeking an Agave Brand Ambassador to deliver brand education and activations across three premium agave brands for the Australian market.

You will partner with Pernod Ricard Australia, represent Altos Tequila, Código Tequila and Del Maguey Mezcal, and travel across Australia (and potentially NZ) to create memorable experiences, drive advocacy, and achieve commercial targets within a 12-month full-time contract.

Qualifications

• Tertiary qualification in business or marketing.
• 1–2 years’ experience in a similar role, marketing or commercial roles.
• Holds a valid RSA, driver's licence, passport and working rights in Australia.
• Based in Sydney with ability to travel interstate and internationally if required.

Responsibilities

• Be the face of three award-winning agave brands and a product expert.
• Drive education and superior brand and category knowledge.
• Lead programs that drive long-term brand advocacy and training.
• Source new opportunities and achieve commercial targets across the portfolio.
• Assist in the preparation, development and implementation of brand activations and experiences.

Skills

Brand storytelling

Excellent communication

Project management

Event management

Sales across portfolio

Education

Tertiary qualification in business/marketing

Tools

Microsoft Office

Job description

$70k - $80k + benefits | 12-month full-time contract | Travel + Flexibility

This is an exciting role for a charismatic, energetic, creative go-getter who is passionate about the drinks industry. As the Agave Brand Ambassador, you will be responsible for delivering brand education and knowledge, fostering advocacy, and delivering brand activations across a premium agave portfolio in Australia.

As the Agave Brand Ambassador, you will be tasked with supporting our client Pernod Ricard Australia, delivering brand education and knowledge, fostering advocacy, while bringing to life world-class activations and partnerships, including iconic events such as the Australian Open, across a premium agave portfolio in Australia.

The Role:

• Be the face of three award-winning agave brands and a product expert across the portfolio
• Drive education and superior brand and category knowledge
• Lead programs that drive long-term brand advocacy and training within the industry
• Source new opportunities and achieve commercial targets across your portfolio
• Assist in the preparation, development and implementation of brand activations and experiences.

The Brands:

• Altos – Voted best tequila for Margaritas and Palomas four years in a row (Drinks International Brand Report Tequila 2024/2023/2022/2021).
• Código – 2019 Tequila Producer of the year, using 100% Blue Weber Agave and unique artisanal production methods (Bartender Spirits Awards 2019).
• Del Maguey – is the most awarded Mezcal portfolio in the world (Tequila & Mezcal Masters, International Wine & Spirits Competition).

Agave Brand Ambassador - Sydney

Altos Tequila | Código Tequila | Del Maguey Mezcal

$70k - $80k + benefits | 12-month full-time contract | Travel + Flexibility

This is an exciting role for a charismatic, energetic, creative go-getter who is passionate about the drinks industry. As the Agave Brand Ambassador, you will be responsible for delivering brand education and knowledge, fostering advocacy, and delivering brand activations across a premium agave portfolio in Australia.

As the Agave Brand Ambassador, you will be tasked with supporting our client Pernod Ricard Australia, delivering brand education and knowledge, fostering advocacy, while bringing to life world-class activations and partnerships, including iconic events such as the Australian Open, across a premium agave portfolio in Australia.

The Role:

• Be the face of three award-winning agave brands and a product expert across the portfolio
• Drive education and superior brand and category knowledge
• Lead programs that drive long-term brand advocacy and training within the industry
• Source new opportunities and achieve commercial targets across your portfolio
• Assist in the preparation, development and implementation of brand activations and experiences.

The Brands:

• Altos – Voted best tequila for Margaritas and Palomas four years in a row (Drinks International Brand Report Tequila 2024/2023/2022/2021).
• Código – 2019 Tequila Producer of the year, using 100% Blue Weber Agave and unique artisanal production methods (Bartender Spirits Awards 2019).
• Del Maguey – is the most awarded Mezcal portfolio in the world (Tequila & Mezcal Masters, International Wine & Spirits Competition).

Essential Skills, Qualifications and Experience

Location:

• Based in Sydney
• Able to travel interstate in Australia and internationally (if required)

Qualifications:

• Tertiary qualifications, ideally in business, marketing or similar
• 1-2 years’ experience in a similar role, marketing or commercial roles
• Holds a valid RSA, driver’s licence, passport and working rights in Australia.

Interpersonal:

• Excellent communication and brand storytelling skills
• Strong interpersonal skills to build relationships and create genuine connections
• Agile and confident to sell across the portfolio from luxury to premium brands
• Flexible and strong project management skills, including openness to working across multiple brands at once and working irregular hours
• Self-motivated, well organised - can handle competing priorities and meet demands

Experience:

• Minimum of 2 years of experience in hospitality
• Event management and activation experience
• Social media & content creation experience.

Skills:

• Excellent communication and presentation skills
• Proven project management skills
• Proficiency in the Microsoft Office suite (Word, Excel and PowerPoint).

Desirable:

• Existing network within hospitality or liquor retail
• Existing category and/or brand knowledge
• Premium cocktail experience
• Passionate about spirits, mixology and lifestyle marketing
• Active on social media platforms.

What We Offer:

• 12-month full-time contract with flexible working hours
• $70k - $80k salary (based on experience)
• Travel opportunities within Australia (and possibly New Zealand)
• Access to training, a strong industry network, and long-term career development
• A fun, fast-paced role with premium products, great people, and real impact