Strategic Luxury Marketing & Communications Lead

Rosewood Hotel Group; Österreich; Vor Ort; EUR 70.000 - 110.000; Vollzeit

Zusammenfassung

Rosewood Schloss Fuschl in Austria seeks a Marketing & Communications Manager to shape and execute the resort's strategy, driving brand visibility, guest engagement, and revenue through integrated campaigns.

You will lead cross‑functional collaboration with Communications, Revenue, Events and Operations to reflect the Sense of Place philosophy and maintain ultra-luxury brand standards across channels.

Qualifikationen

• Experience in Marketing & Communications, ideally luxury hospitality or premium brands.
• Proven leadership and ability to develop and inspire a team.
• Strong knowledge of digital marketing, social media, content creation, PR, CRM, and brand management.
• Excellent project management and organizational skills; able to handle multiple priorities.
• Creative storyteller with a commercial mindset and results orientation.
• Experience managing external agencies and production partners.

Aufgaben

• Support the Director of Communications in shaping and executing the resort's marketing and communications strategy.
• Drive brand visibility, strengthen guest engagement, and support revenue-generating initiatives.
• Oversee campaigns across digital, social, paid, earned, owned and traditional media.
• Lead content creation and storytelling, including photo and video shoots, editorial content, partnerships, and influencer collaborations.
• Manage and develop the Marketing & Communications team.
• Collaborate with Operations and Commercial teams to integrate experiences into marketing campaigns.
• Drive CRM, EDM, and guest engagement strategies.

Kenntnisse

Leadership

Content creation

Project management

Communication

Digital marketing

CRM

Brand management

Negotiation

Jobbeschreibung

Rosewood Schloss Fuschl in Austria seeks a Marketing & Communications Manager to shape and execute the resort's strategy, driving brand visibility, guest engagement, and revenue through integrated campaigns.

You will lead cross‑functional collaboration with Communications, Revenue, Events and Operations to reflect the Sense of Place philosophy and maintain ultra-luxury brand standards across channels.