Growth-Driven Product Lead, Self-Serve (Remote)

Jobgether

Austria

Remote

EUR 90,000 - 130,000

Full time

2 days ago
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Benefits offered by this job

Remote-first
Multicultural international team
Conference participation opportunities

Job summary

Jobgether, on behalf of a partner company in Austria, seeks a Product Lead, Self-Serve Growth to drive acquisition, activation, and revenue growth across self-serve experiences. You will own end-to-end journeys from discovery to paid subscriptions, collaborating with engineering, design, marketing, and sales to deliver measurable product improvements in a rapidly evolving web data and AI ecosystem.

You will design growth journeys for developer audiences, optimize onboarding with docs and SDKs,

Qualifications

  • 5–8+ years of growth, growth product management, lifecycle marketing, or funnel optimization.
  • Proven success driving customer acquisition and managing growth funnels in B2B SaaS or developer-focused businesses with self-serve or product-led growth models.
  • Experience working with developer tools, APIs, data products, or other technical audiences.
  • Deep understanding of how engineers discover, evaluate, adopt, and integrate technical products.
  • Demonstrated ability to build high-performing websites that generate demand and drive conversions, with direct ownership of conversion outcomes.
  • Track record of improving customer activation, free-to-paid conversion, revenue expansion, and churn reduction.
  • Strong analytical capabilities, including defining performance metrics, instrumenting funnels, segmenting customers, and combining product usage data with marketing and sales insights.
  • Experience as a product owner or growth product manager, working closely with engineering and design teams to define requirements, prioritize initiatives, and deliver iterative improvements.

Responsibilities

  • Own the self-serve growth strategy and optimize the digital experiences, product journeys, and conversion mechanisms that drive customer acquisition.
  • Lead the product roadmap for the website and application interface, defining priorities and collaborating with engineering leads, developers, and designers.
  • Turn the website into an effective customer acquisition and conversion channel by optimizing user experiences, messaging, content formats, and product narratives.
  • Design and implement product-led growth journeys across developer ecosystems, open-source communities, and emerging AI agent platforms.
  • Improve developer onboarding experiences by optimizing documentation, SDKs, code examples, and initial product interactions.
  • Develop customer data strategies using product usage signals and firmographic information to deliver personalized onboarding, relevant content, and targeted nurturing campaigns.
  • Partner with Revenue Operations to identify high-potential customers and determine when sales teams should engage with qualified prospects.
  • Establish a structured experimentation framework by developing hypotheses, running A/B tests, analyzing funnel performance, and scaling successful initiatives.
  • Collaborate cross-functionally with product marketing, engineering, design, customer success, RevOps, and sales to align growth initiatives.
  • Monitor key performance indicators, including signup-to-activation rates, trial-to-paid conversion, self-serve revenue, expansion revenue, funnel velocity, and the quality of product-qualified leads.

Skills

Growth product management
Lifecycle marketing
Funnel optimization
B2B SaaS
Developer tools
Product-led growth
Analytical thinking
Experimentation
Cross-functional collaboration
AI prototyping

Tools

Amplitude
Mixpanel
GA4

Job description

Jobgether, on behalf of a partner company in Austria, seeks a Product Lead, Self-Serve Growth to drive acquisition, activation, and revenue growth across self-serve experiences. You will own end-to-end journeys from discovery to paid subscriptions, collaborating with engineering, design, marketing, and sales to deliver measurable product improvements in a rapidly evolving web data and AI ecosystem.

You will design growth journeys for developer audiences, optimize onboarding with docs and SDKs,

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