Global Market Intelligence & Growth Specialist (all genders)

ALPLA Group; Marktgemeinde Hard; Hybrid; EUR 60,000 - 90,000; Full time

Benefits offered by this job

Flexible working hours & home office

Learning and development opportunities

Employee discounts via corporate perks

Health and wellbeing initiatives

Bike leasing program

Job summary

ALPLA Group seeks a Global Market Intelligence & Growth Specialist to build and advance our Marketing Intelligence capabilities, translating market insights into strategic actions. This role sits at the intersection of strategy, marketing, and sales, supporting growth across regions and business units.

You will lead global intelligence efforts, analyze market and customer data, and deliver actionable recommendations to drive growth while collaborating with Marketing, Sales, and Strategy teams

Qualifications

• Degree in Marketing, Business Administration, Economics, Strategy, Market Research, or a related field.
• Several years of experience in Marketing Intelligence, Customer Insights, Strategic Marketing, Market Research, Strategy, or a comparable area.
• Strong analytical and strategic thinking skills.
• Ability to synthesize information from multiple sources and identify the bigger picture.
• Experience translating complex data into business-relevant recommendations.
• Strong communication and stakeholder management skills.
• Confident working across functions, regions, and organizational levels.
• Fluent in English, both written and spoken.
• Experience in an international B2B environment is considered an advantage.

Responsibilities

• Lead and continuously develop ALPLA's global Marketing Intelligence capability.
• Analyze customer, market, industry, and competitive developments on a global scale.
• Identify emerging trends, growth opportunities, and strategic business potential.
• Transform complex information into clear insights and actionable recommendations.
• Support strategic decision-making with fact-based market and customer intelligence.
• Drive customer and market understanding across the organization.
• Coordinate Marketing Intelligence activities across regions and business units.
• Collaborate closely with Marketing, Sales, Business Development, and Strategy teams.
• Enable stakeholders with relevant insights that support growth and prioritization.

Skills

Analytical thinking

Strategic thinking

Synthesis of information

Stakeholder management

English fluency

Education

Degree in Marketing, Business Administration, Economics, Strategy, Market Research, or related field

Job description

What You Will Enjoy Doing

Shape the future through insights. Drive growth through understanding.

At ALPLA, we believe that sustainable growth starts with a deep understanding of our customers, markets, and industry developments. As our Global Market Intelligence & Growth Specialist, you will build and advance our global Marketing Intelligence capability and help transform market insights into strategic business decisions. This role is positioned at the center of strategy, marketing, and sales, supporting growth initiatives across regions and business units.

• Lead and continuously develop ALPLA's global Marketing Intelligence capability.
• Analyze customer, market, industry, and competitive developments on a global scale.
• Identify emerging trends, growth opportunities, and strategic business potential.
• Transform complex information into clear insights and actionable recommendations.
• Support strategic decision-making with fact-based market and customer intelligence.
• Drive customer and market understanding across the organization.
• Coordinate Marketing Intelligence activities across regions and business units.
• Collaborate closely with Marketing, Sales, Business Development, and Strategy teams.
• Enable stakeholders with relevant insights that support growth and prioritization.

What makes you great

• Degree in Marketing, Business Administration, Economics, Strategy, Market Research, or a related field.
• Several years of experience in Marketing Intelligence, Customer Insights, Strategic Marketing, Market Research, Strategy, or a comparable area.
• Strong analytical and strategic thinking skills.
• Ability to synthesize information from multiple sources and identify the bigger picture.
• Experience translating complex data into business-relevant recommendations.
• Strong communication and stakeholder management skills.
• Confident working across functions, regions, and organizational levels.
• Fluent in English, both written and spoken.
• Experience in an international B2B environment is considered an advantage.

What you can expect working with us

• Flexible working hours and home office options
• Individual learning and development opportunities within a global organization
• Employee discounts through our corporate benefits program
• Company health and wellbeing initiatives
• Bike leasing program