Global Head of CRM & Customer Experience

1, Place Vendôme; Lavamünd; Vor Ort; EUR 140.000 - 220.000; Vollzeit

Zusammenfassung

Chopard, renowned for haute horlogerie and haute Joaillerie, seeks a visionary Global Head of CRM to lead the next phase of customer transformation and establish CRM as a strategic business capability across the Maison.

Reporting to the Chief Digital Officer, this role will define and execute Chopard's global CRM vision, transforming customer data into actionable client intelligence and enabling seamless client experience across channels.

Qualifikationen

• 10+ years of senior leadership experience in CRM, customer engagement, or loyalty programs.
• Deep expertise in CRM platforms (Salesforce) and data analytics tools.
• Excellent cross-functional leadership and collaboration skills.
• Strong ability to drive client segmentation and personalization at scale.
• Fluent in French and English, with international luxury market exposure.

Aufgaben

• Define and execute the global CRM roadmap aligning with business priorities.
• Drive CRM contributions to performance through client conversion, repeat purchases, and lifetime value.
• Lead client intelligence, personalization and segmentation initiatives across channels.
• Develop and oversee omnichannel CRM and client experience across online and offline touchpoints.
• Lead, coach and develop the Global CRM team and governance frameworks.

Kenntnisse

CRM leadership

Client analytics

Cross-functional leadership

Client segmentation

Multichannel CRM

French fluency

English fluency

Team development

Tools

Salesforce

Jobbeschreibung

Chopard, renowned for haute horlogerie and haute Joaillerie, seeks a visionary Global Head of CRM to lead the next phase of customer transformation and establish CRM as a strategic business capability across the Maison.

Reporting to the Chief Digital Officer, this role will define and execute Chopard's global CRM vision, transforming customer data into actionable client intelligence and enabling seamless client experience across channels.