Southern Cone GTM & Analytics Specialist

Coopervision; La Pampa; A distancia; ARS 107.012.000 - 168.162.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Remote role

Competitive compensation

High-visibility role

Descripción de la vacante

Santa Fe Nestle is seeking a Tracking Specialist (GTM) to own tag management, data layers, and cross-platform conversion tracking across multiple education-focused campaigns. You will implement GTM, troubleshoot pipelines, and ensure airtight data from first click to CRM entry.

You’ll work with a Data & Analytics team to maintain privacy compliance (GDPR/CCPA) and provide scalable tagging solutions. Remote, async-friendly environment with high visibility and impact.

Formación

• 3+ years in web analytics within marketing or agency setting.
• Experience deploying and troubleshooting GTM and data layers.
• Proficient with pixel and Conversion API across Meta, Google Ads, TikTok, LinkedIn.
• Strong GA4 event configuration and DebugView skills.
• Knowledge of GDPR/CCPA compliance and consent management.

Responsabilidades

• Own tag management, deployment, and data layer structure across clients.
• Configure conversion tracking and integrations with ad platforms.
• QA, debugging, and data integrity across analytics stacks.
• Ensure privacy compliance and consent banner configurations.
• Document tagging plans and provide cross-team enablement.

Conocimientos

GTM expertise

Data layer implementation

Server-side tagging

GA4 configuration

Pixel & CAPI configuration

HTML/CSS/JS for debugging

Privacy compliance (GDPR/CCPA)

Analytics storytelling

Herramientas

Google Tag Manager

GA4

Tagging health checks

Descripción del empleo

Santa Fe Nestle is seeking a Tracking Specialist (GTM) to own tag management, data layers, and cross-platform conversion tracking across multiple education-focused campaigns. You will implement GTM, troubleshoot pipelines, and ensure airtight data from first click to CRM entry.

You’ll work with a Data & Analytics team to maintain privacy compliance (GDPR/CCPA) and provide scalable tagging solutions. Remote, async-friendly environment with high visibility and impact.