SEO Manager

Visa Hunt; Argentina; Presencial; ARS 135.892.000 - 181.190.000; Jornada completa

Descripción de la vacante

Hire Hangar is seeking an experienced SEO Manager to lead local SEO and GBP delivery for a portfolio of home-services clients across the US. The role is hands-on and performance-driven, with ownership over strategy, optimization, and reporting.

You will collaborate with content, development, paid media, and strategy teams to build scalable SEO processes, conduct city-level keyword research, and drive measurable organic growth in competitive markets.

Formación

• 3–5 years of hands-on SEO experience in agency or multi-client setting.
• Proven ability to improve local SEO performance for service-area businesses.
• Experience enhancing GBP rankings and local visibility in competitive markets.
• Familiarity with multi-location SEO and location-based expansion.
• Strong technical SEO foundation and CWV awareness.
• Proficiency with WordPress and common SEO plugins.
• Ability to produce clear briefs, action plans, and reports.
• Excellent organization and remote collaboration skills.

Responsabilidades

• Own SEO strategy and execution for home-services clients (HVAC, plumbing, remodeling, etc.).
• Create SEO roadmaps covering technical improvements, content, local visibility, link building, and GBP optimization.
• Build scalable SEO processes and QA standards.
• Stay current on Google algorithm updates, AI trends, E-E-A-T considerations, and local ranking factors.
• Improve GBP rankings across service cities and optimize listings.
• Collaborate with writers to ensure SEO quality and relevance.
• Use GA4 and GSC to track performance and report progress.
• Coordinate with paid media/LSA and strategy teams.

Conocimientos

SEO experience

Local SEO

GBP rankings

Technical SEO

WordPress

Remote work

Documentation

Herramientas

Google Search Console

GA4

SEMrush

Ahrefs

Looker Studio

WordPress plugins

Slack/Zoom/GSuite

Descripción del empleo

Join Hire Hangar and work with fast-growing global companies while building a long-term career.

Job Title: SEO Manager (Local SEO & Google Business Profile)

Location: Remote

Time Zone: US Time Zones (EST–PST)

Role Overview

We’re hiring an experienced SEO Manager to help lead and scale SEO delivery for a portfolio of home-services clients across the US. This role is hands-on and performance-driven, with ownership across local SEO, Google Business Profile (GBP), content direction, technical SEO fundamentals, and link building coordination.

You should be confident operating in modern local SEO (including service-area businesses), competitive metro markets, and multi-location/franchise environments. You’ll work closely with content, development, paid media/LSA teams, and account strategy to execute a clear SEO plan and drive measurable organic growth.

Key Responsibilities

• Own SEO strategy and execution for a portfolio of home-services clients (HVAC, plumbing, remodeling, junk removal, painting, etc.).

• Create and maintain SEO roadmaps covering technical improvements, content, local visibility, link building, and GBP optimization.

• Contribute to building scalable SEO processes, templates, QA checks, and reporting standards.

• Stay current on Google algorithm updates, AI-influenced search trends, E-E-A-T considerations, and local ranking factors.

Local SEO & Google Business Profile (GBP)

• Improve GBP rankings across primary and surrounding service cities through repeatable optimizations.

• Optimize categories, attributes, service areas, citations, photos/videos, and local trust signals.

• Conduct city-level keyword research and local expansion planning for increased visibility.

• Support consistent map pack and local SERP performance in competitive markets.

Content Strategy & Execution Oversight

• Build content plans for service pages, location pages, blogs, and topical authority clusters.

• Create SEO briefs, outlines, and frameworks aligned with search intent and semantic SEO.

• Review content for SEO quality, local relevance, and conversion alignment.

• Collaborate with internal/external writers (human and AI-assisted) to maintain standards.

Link Building & Authority Development

• Coordinate link acquisition activities (citations, outreach, partnerships, placements) with clear targets.

• Maintain simple, scalable backlink playbooks suitable for home-service verticals.

• Track backlink gaps and authority metrics and recommend improvements.

Technical SEO & On-Site Optimization

• Run technical audits covering crawlability, indexation, architecture, internal linking, duplication, schema basics, and Core Web Vitals.

• Work with WordPress and development resources to implement SEO fixes and improvements.

• Support scalable multi-location site structures and internal linking strategies.

Performance, Reporting & Collaboration

• Use GA4, GSC, and SEO tools to track performance, identify opportunities, and report progress.

• Collaborate with paid media/LSA and strategy teams to align messaging and growth priorities.

• Explain SEO priorities clearly to internal stakeholders and support consistent delivery.

Required Qualifications

• 3–5 years of hands-on SEO experience, ideally in an agency or multi-client environment.

• Proven success improving local SEO performance for service-area businesses (map pack + organic results).

• Experience improving Google Business Profile rankings and local visibility in competitive markets.

• Familiarity with multi-location SEO structures (or strong experience supporting location-based expansion).

• Solid technical SEO foundation (auditing, indexation, site structure, internal linking, CWV awareness, basic schema).

• Strong proficiency in WordPress (on-page optimization, plugins, and implementing common technical updates).

• Ability to produce clear documentation, briefs, action plans, and performance reporting.

• Strong organization and time management with the ability to manage multiple client campaigns.

• Prior, professional remote work experience and be fluent with remote collaboration tools (e.g., Slack, Zoom, Google Workspace, Asana or similar). Ideally, you’ve supported US- or UK-based teams/clients. Applications without clear evidence of remote work experience and comfort operating in distributed teams will not be considered.

Preferred Qualifications

• Experience collaborating with paid media/LSA teams or supporting omnichannel strategies.

• Experience with structured data/schema implementation and validation.

• Experience mentoring junior SEO specialists or coordinating contractors/vendors.

Tools & Technology

• Google Search Console (GSC), Google Analytics 4 (GA4)

• SEMrush and/or Ahrefs

• WordPress and common SEO plugins

• Local SEO/GBP tooling (citation management, listings, review workflows—tooling may vary by client)

• Reporting dashboards and spreadsheets (Looker Studio, Google Sheets, or equivalent)

• Remote collaboration tools (Slack, Zoom, Google Workspace, Asana or similar)