Senior LATAM Media & PR Strategist

PU Prime; Argentina; On-site; ARS 75,922,000 - 121,475,000; Full time

Job summary

PU Prime is seeking a Senior Media & PR Specialist for LATAM to strengthen media presence, public relations, and local communications across Spanish-speaking LATAM. This senior IC role requires hands-on leadership, strong journalist networks, and a track record of translating global campaigns into culturally relevant Spanish-language content.

You will manage PR content creation, events, and localisation, while maintaining the company's online reputation and engaging with regional media partners.

Qualifications

• 5+ years of professional experience in PR, media relations, or marketing communications.
• Proven ability to build relationships with journalists and media outlets.
• Strong writing and editorial skills in Spanish and English.
• Ability to translate and localise content for LATAM audiences.
• Experience with digital PR and online reputation management is a plus.

Responsibilities

• Develop and maintain relationships with journalists and media outlets across Spanish-speaking LATAM.
• Create and edit high-quality PR content in Spanish, including press releases and articles.
• Coordinate interviews, press briefings and media opportunities for executives.
• Lead localisation of global campaigns into natural, locally relevant Spanish.
• Support events and external representation at industry functions.
• Provide local market insights and adapt campaigns for LATAM audiences.
• Monitor online reputation and manage brand sentiment across LATAM channels.

Skills

Public Relations

Media Relations

Spanish & English

Content Writing

Localization

Stakeholder Management

Job description

PU Prime is seeking a Senior Media & PR Specialist for LATAM to strengthen media presence, public relations, and local communications across Spanish-speaking LATAM. This senior IC role requires hands-on leadership, strong journalist networks, and a track record of translating global campaigns into culturally relevant Spanish-language content.

You will manage PR content creation, events, and localisation, while maintaining the company's online reputation and engaging with regional media partners.