SaaS Product Marketing Lead - Remote, AI-Driven Growth

Hire Hangar, Inc.; Argentina; Remote; ARS 181,906,000 - 272,860,000; Full time

Job summary

Hire Hangar, Inc. is seeking a Product Marketing Lead to own positioning, messaging, and go-to-market strategy for a B2B SaaS portfolio. This hands-on role emphasizes writing, launches, and cross-functional enablement across Product, Sales, and Marketing.

The ideal candidate has strong SaaS experience, can translate AI-driven features into customer value, and thrives in a fully remote, execution-focused environment within US time zones.

Qualifications

• Proven experience in Product Marketing within a SaaS environment.
• Hands-on contributor who can own strategy and execute deliverables.
• Exceptional writing, storytelling, and communication skills.
• Experience collaborating with Product and Sales teams.
• Fully remote work history with fluency in remote collaboration tools and US- or UK-based companies.

Responsibilities

• Own and evolve product positioning, messaging frameworks, and value propositions.
• Plan and execute go-to-market strategies for new features and product updates.
• Develop compelling customer-facing content including website copy and decks.
• Translate AI-powered capabilities into clear customer value.
• Partner with Product, Sales, and Marketing to align roadmap and enablement.
• Support Sales with training materials and battlecards.
• Conduct ongoing competitive and market research to inform strategy.

Skills

SaaS product marketing

Strategic storytelling

Cross-functional collaboration

Remote-work proficiency

Tools

Slack

Google Workspace

Notion

Asana

Jira

HubSpot

Salesforce

Google Analytics

AI tools

Job description

Hire Hangar, Inc. is seeking a Product Marketing Lead to own positioning, messaging, and go-to-market strategy for a B2B SaaS portfolio. This hands-on role emphasizes writing, launches, and cross-functional enablement across Product, Sales, and Marketing.

The ideal candidate has strong SaaS experience, can translate AI-driven features into customer value, and thrives in a fully remote, execution-focused environment within US time zones.