Remote Senior Paid Media Specialist – Ecommerce Growth

Partsvu, Llc; Buenos Aires; Remote; ARS 108,178,000 - 185,448,000; Full time

Benefits offered by this job

100% remote with flexible hours

Job summary

Proofpoint is seeking a hands-on Performance Marketing Manager to own Meta Ads for ecommerce accounts end-to-end. You will run in‑platform daily, launch and optimize campaigns, and clearly explain what you did, why you did it, and what results you drove.

The role emphasizes performance over leadership, with responsibilities to build scalable account structures, improve MER/ROAS, and establish repeatable creative testing and measurement hygiene. Remote LATAM candidates welcome.

Qualifications

• 3+ years running Meta Ads hands-on.
• Proven ecommerce performance experience with clear examples.
• Experience managing monthly spend on Meta for a single account.
• Strong fundamentals: audience strategy, creative testing, account structure, scaling methods, and performance diagnosis.
• Clear English communication: concise answers, structured thinking, and ability to explain decisions.

Responsibilities

• Build, launch, and optimize Meta Ads campaigns for ecommerce (prospecting, retargeting, catalog/DPA when relevant).
• Manage budgets and pacing; make clear tradeoffs between volume vs efficiency.
• Create and maintain testing roadmaps (creative, audiences, offers, landing pages) and summarize learnings.
• Analyze performance daily/weekly and communicate actions taken (what changed, why, impact).
• Partner with creative/CRO/analytics to improve conversion rate and post-click performance.
• Ensure tracking and reporting are reliable (Pixel + CAPI, GA4 basics, UTMs, attribution discussion).

Skills

Meta Ads

Ecommerce

Audience strategy

Creative testing

Account structure

Scaling methods

Performance diagnosis

English communication

Tools

Google Ads

Shopify

GA4

Tag Manager

Job description

Performance Marketing Manager | Paid Media Specialist

Paid Media Specialist (Meta) | ECommerce | Remote (LATAM)

We’re hiring a hands‑on Paid Media Specialist who can own Meta Ads for eCommerce accounts end‑to‑end. This is a performance role (not a CMO/manager role): you’ll be in‑platform daily, launching and optimizing campaigns, and you’ll be expected to clearly explain what you did, why you did it, and what results you drove.

About the Role

We’re hiring a hands‑on Paid Media Specialist who can own Meta Ads for eCommerce accounts end‑to‑end. This is a performance role (not a CMO/manager role): you’ll be in‑platform daily, launching and optimizing campaigns, and you’ll be expected to clearly explain what you did, why you did it, and what results you drove.

What success looks like in the first 60–90 days

• Take over (or build) a Meta account structure that can scale profitably: prospecting + retargeting, clear campaign/ad set logic, clean naming, and reporting.

• Improve efficiency and scale: better MER/ROAS, lower CPA, improved CTR/CVR through testing.

• Establish a repeatable creative testing system in partnership with creative (briefs, angles, iterations, learnings).

• Own measurement hygiene: pixel/CAPI checks, events, attribution approach, and clear performance readouts.

What You’ll Do

• Build, launch, and optimize Meta Ads campaigns for eCommerce (prospecting, retargeting, catalog/DPA when relevant).

• Manage budgets and pacing; make clear tradeoffs between volume vs efficiency.

• Create and maintain testing roadmaps (creative, audiences, offers, landing pages) and summarize learnings.

• Analyze performance daily/weekly and communicate actions taken (what changed, why, impact).

• Partner with creative/CRO/analytics to improve conversion rate and post‑click performance.

• Ensure tracking and reporting are reliable (Pixel + CAPI, GA4 basics, UTMs, attribution discussion).

Must-Have Experience

• 3+ years running Meta Ads hands‑on (not just overseeing).

• Proven eCommerce performance experience (not lead gen only) with clear examples.

• Experience managing monthly spend on Meta for a single account (tell us the largest monthly Meta budget you personally managed in one account).

• Strong fundamentals: audience strategy, creative testing, account structure, scaling methods, and performance diagnosis.

• Clear English communication: concise answers, structured thinking, and ability to explain decisions.

Nice-to-haves

• Google Ads experience (Search/Shopping/YouTube) is a plus, but Meta is the priority.

• Experience working with U.S.-based eCommerce brands/agencies.

• Experience with Shopify, GA4, Tag Manager, and basic attribution troubleshooting.

What You’ll Get

• Competitive pay based on experience and location.

• 100% remote with flexible hours.

• Direct ownership of high‑value accounts (budgets scaling to $500K+/mo).

• Strategic influence over campaign direction and creative planning.

• Opportunity to help brands scale beyond $10M+ in annual revenue.

If you’re strongest on Google Ads and only occasionally run Meta, this likely won’t be the right fit. We need someone who can lead Meta performance from day one.

Cordoba, Argentina
Full time
R14751
**About Us:**
Proofpoint is a global leader in human- and agent-centric cybersecurity. We protect how people, data, and AI agents connect across email, cloud, and collaboration tools. Over 80 of the Fortune 100, 10,000 large enterprises, and millions of smaller organizations trust Proofpoint to stop threats, prevent data loss, and build resilience across their people and AI workflows. Our mission is simple: safeguard the digital world and empower people to work securely and confidently. Join us in our pursuit to defend data and protect people.
**How We Work:**
At Proofpoint you'll be part of a global team that breaks barriers to redefine cybersecurity guided by our BRAVE core values:
**Bold** in how we dream and innovate
**Responsive** to feedback, challenges and opportunities
**Accountable** for results and best in class outcomes
**Visionary** in future focused problem-solving
**Exceptional** in execution and impact
**Why Proofpoint?**
At Proofpoint, we believe that an exceptional career experience includes a comprehensive compensation and benefits package. Here are just a few reasons you'll love working with us:
+ Competitive compensation
+ Comprehensive benefits
+ Career success on your terms
+ Flexible work environment
+ Annual wellness and community outreach days
+ Always on recognition for your contributions
+ Global collaboration and networking opportunities
**Our Culture:**
Our culture is rooted in values that inspire belonging, empower purpose and drive success-every day, for everyone.
We encourage applications from individuals of all backgrounds, experiences, and perspectives. If you need accommodation during the application or interview process, please reach out to .
Proofpoint is an equal opportunity employer, we hire without consideration to race, religion, creed, color, national origin, age, gender, sexual orientation, marital status or disability.