Remote DTC Paid Search Strategist — Own the Funnel

Sweat Pants Agency Llc

Neuquén

À distance

ARS 139 312 000 - 216 708 000

Plein temps

Il y a 3 jours
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Résumé du poste

Sweat Pants Agency is seeking a Paid Search Strategist for DTC/eCommerce to own Google Ads accounts end‑to‑end. You will talk to clients directly, defend your decisions, and own the results across the funnel—from feed to conversion tracking.

You will craft and test landing pages and deploy assets live, separating brand and non-brand strategies to maximize incremental growth. You will be responsible for audits, performance analysis, and transparent communication during client calls, all while

Qualifications

  • Hands-on Google Ads experience with meaningful spend on DTC/eCommerce.
  • Ability to own client relationships and present results and plans directly.
  • Experience auditing accounts before changes and defending recommendations.

Responsabilités

  • Own a set of DTC accounts as strategist, buyer, and client contact. Budgets from $5k/mo to six figures.
  • Audit overviews: structure, keywords, negatives, bidding, impression share, feed health, landing pages, tracking.
  • Run brand and non-brand campaigns as separate entities and measure incremental impact.
  • Understand and optimize PMax and its interaction with branded vs non-branded activity.
  • Keep Google automation in check; audit auto-applied recommendations and assets.
  • Own the feed and tracking setup (Merchant Center hygiene, GA4, GTM, Shopify).
  • Diagnose bottlenecks across creative, offers, AOV, landing pages, checkout, and tracking.
  • Build necessary assets: landing pages, scripts, and reporting frameworks.

Connaissances

Hands-on Google Ads
DTC & eCommerce
Client communication
Attribution modeling
GA4/GTM

Outils

Google Ads
GA4
GTM
Shopify

Description du poste

Sweat Pants Agency is seeking a Paid Search Strategist for DTC/eCommerce to own Google Ads accounts end‑to‑end. You will talk to clients directly, defend your decisions, and own the results across the funnel—from feed to conversion tracking.

You will craft and test landing pages and deploy assets live, separating brand and non-brand strategies to maximize incremental growth. You will be responsible for audits, performance analysis, and transparent communication during client calls, all while

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