Remote Data & Analytics Manager — Higher-Ed Marketing

Launch Potato; La Pampa; Remote; ARS 138,361,000 - 184,482,000; Full time

Job summary

Launch Potato is hiring a Data & Analytics Manager to lead reporting, analytics strategy, and performance insights for universities and nonprofit partners. The role focuses on transforming complex marketing and CRM data into clear, actionable insights to drive smarter decisions and improve campaign performance.

Remote role paid in USD. The candidate will work with Finance, Marketing, and Leadership to build dashboards, identify trends, and support strategic decisions across LATAM partners.

Qualifications

• 5+ years of analytics or marketing data experience.
• Strong reporting, dashboard, and data visualization skills.
• Experience with marketing KPIs and lead generation reporting.
• Familiarity with CRM systems like Salesforce, HubSpot, or Slate.
• Analytical, organized, and solutions-oriented mindset.

Responsibilities

• Build and maintain dashboards and reporting systems.
• Analyze marketing and CRM data to identify trends and opportunities.
• Monitor campaign performance and provide actionable insights.
• Support conversion tracking and data accuracy across platforms.
• Collaborate with Paid Media, Account Services, and Leadership teams.
• Help improve analytics processes and reporting operations.
• Research new tools and solutions to support growth.

Skills

Reporting dashboards

Data visualization

Marketing analytics

CRM systems

English fluency

Communication

Job description

Launch Potato is hiring a Data & Analytics Manager to lead reporting, analytics strategy, and performance insights for universities and nonprofit partners. The role focuses on transforming complex marketing and CRM data into clear, actionable insights to drive smarter decisions and improve campaign performance.

Remote role paid in USD. The candidate will work with Finance, Marketing, and Leadership to build dashboards, identify trends, and support strategic decisions across LATAM partners.