Marketing Analytics & Data Visualization Specialist

Power Digital Marketing

Argentina

In loco

ARS 106.978.000 - 168.108.000

Tempo pieno

6 giorni fa

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Descrizione del lavoro

Power Digital Marketing in Argentina seeks a data-driven Marketing Analytics professional to build automated reports, analyze campaign data, and translate insights into actionable recommendations across eComm, B2B, and B2C. You will work with Meta, Google Ads, and Google Analytics, create weekly to quarterly decks, and use Looker, Tableau, PowerBI, or Google Data Studio.

A Bachelor's in Marketing/Analytics and 2+ years of experience required.

Competenze

Bachelor's degree in Marketing, Business Administration, Analytics, or a related field.
2+ years of experience in marketing analytics or digital marketing.
Advanced Excel/Google Sheets skills for data manipulation and analysis (pivot tables, VLOOKUP, etc.).
Experience with data visualization tools such as Looker, Tableau, PowerBI, or Google Data Studio.
Understanding of digital marketing metrics, campaign structures, and customer journey.
Ability to create performance presentations and convey data narratives.

Mansioni

Build and maintain automated reports for eComm, B2B, and B2C with performance metrics across all marketing channels based on client needs and our recommendations.
Access and analyze data directly from marketing platforms (Meta Business Manager, Google Ads, Google Analytics, etc.) to identify meaningful performance insights.
Create and update weekly, monthly, and quarterly performance decks with a focus on data storytelling and actionable recommendations.
Conduct deep dive analyses to uncover optimization opportunities and answer specific business questions.
Transform complex data into clear, concise visualizations that effectively communicate performance to clients and internal stakeholders.
Utilize Google Sheets and other tools for sophisticated data manipulation and analysis.
Simplify and present findings eloquently with a focus on connecting data to business outcomes.
Employ AI technologies to enhance reporting capabilities and generate deeper insights.
Utilize and leverage Nova ecosystem to enhance reporting capabilities