Lead Remote DTC Paid Search Strategist

Sweat Pants Agency LLC

Ciudad de Mendoza

Remote

ARS 123,632,000 - 185,448,000

Full time

9 days ago

Get a reply from this employer

Your resume and cover letter, tailored to exactly what they’re hiring for.

Get past ATS filters

Job summary

Sweat Pants Agency Llc is seeking a Paid Search Strategist for DTC eCommerce, remote work allowed. You will own end-to-end Google Ads campaigns across brand and performance channels, including Shopping, PMax, and YouTube, with direct client contact and ownership of results.

You will audit campaigns, defend attribution, and collaborate on landing pages, feeds, and tracking. Experience with GA4, GTM, Shopify, and Merchant Center is required; strong communication in English is essential.

Qualifications

Hands-on Google Ads with meaningful spend on DTC/eCommerce and ability to explain CPA/ROAS results.
Fluency across the full stack: Search, Shopping, PMax, YouTube, Merchant Center, GA4, GTM.

Responsibilities

Own a set of DTC accounts as strategist, buyer, and client contact.
Audit accounts before touching anything: structure, keywords vs terms, negatives, bidding, impression share, feed health, landing pages, audiences, conversions.
Manage brand and non-brand separately; defend attribution and optimization decisions.
Understand and optimize PMax activities and restrict automation where needed.
Own feed and tracking: GA4, GTM, Shopify imports, and conversions.
Build or script landing pages and reporting as needed.