LATAM Regional Marketing Lead – Pharma Growth

Topfoxx Limited

Quilmes

Remote

ARS 139,364,000 - 201,304,000

Full time

7 days ago
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Job summary

Topfoxx Limited seeks a Regional Marketing Lead, LATAM, to drive regional strategies and demand generation across Latin America. You will work as an individual contributor, partnering with global teams to tailor campaigns, content, and events for local markets.

You will lead planning and execution of regional campaigns, manage assets, events, and ROI, and collaborate with sales to grow the pipeline while traveling up to 30% in the LATAM region.

Qualifications

  • Minimum 4+ years of regional or field marketing experience in pharmaceutical or science-related industries.
  • Bachelor's degree in Business, Marketing or related field (or equivalent)
  • Plan and execute marketing programs end-to-end with ownership
  • Strong knowledge of digital marketing, demand generation, and campaign analytics
  • Excellent content development, copywriting, editing and proofreading skills
  • Experience creating high-impact presentations and executive communications
  • Familiarity with social media management tools such as Hootsuite
  • Experience using Canva or similar design tools preferred
  • Knowledge of AI-enabled productivity/content tools (Copilot, Adobe AI)
  • Willingness to travel up to 30% within LATAM

Responsibilities

  • Develop regional marketing plans aligned with global strategy and business objectives.
  • Adapt global campaigns to local market needs and localize content.
  • Identify regional growth opportunities through market analysis and insights.
  • Plan, execute, and optimize integrated marketing campaigns (digital, events, content, partnerships).
  • Manage full campaign lifecycle from concept through execution to performance analysis.
  • Create and adapt marketing assets including emails, landing pages, presentations, and social media content.
  • Ensure consistent messaging and brand positioning across channels.
  • Plan and execute regional events, trade shows, and webinars.
  • Represent the company at industry events and networking opportunities.
  • Partner with sales to support lead generation and pipeline growth.
  • Monitor and report on campaign performance, ROI, and marketing metrics.

Skills

Digital marketing
Demand generation
Campaign analytics
Content development
Executive presentations
Social media management
Canva
AI tools
Cross-functional collaboration
Global team experience

Education

Bachelor's degree in Business/Marketing or equivalent

Tools

Hootsuite
Canva
Microsoft Copilot
Adobe AI tools

Job description

Topfoxx Limited seeks a Regional Marketing Lead, LATAM, to drive regional strategies and demand generation across Latin America. You will work as an individual contributor, partnering with global teams to tailor campaigns, content, and events for local markets.

You will lead planning and execution of regional campaigns, manage assets, events, and ROI, and collaborate with sales to grow the pipeline while traveling up to 30% in the LATAM region.

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