LATAM Growth Lead, Digital Product & Monetization

Listo; Quilmes; A distancia; ARS 108.178.000 - 139.086.000; Jornada completa

Descripción de la vacante

Skydance is seeking a Manager, Digital Product LATAM to lead performance, growth and monetization of TNT Sports' digital products across Spanish-speaking Latin America. You will oversee platforms including YouTube, Instagram, TikTok, Facebook and X, focusing on Argentina, Mexico and Chile with potential expansion.

You will define KPIs, build dashboards, run testing, and collaborate with platforms and rights holders to maximize revenue and audience engagement across markets.

Formación

• At least 7 years of experience in digital/social media.
• Advanced English and Spanish.
• Strong analytical skills with Excel, data visualization and social analytics tools (Sprout Social, Rival IQ or similar).
• Solid knowledge of football and the sports media market in Spanish-speaking Latin America.
• Strong storytelling and presentation skills (PowerPoint).

Responsabilidades

• Define KPIs and targets per country, platform and product/program.
• Build and maintain automated dashboards with daily performance visibility.
• Lead structured testing agenda across markets.
• Run regular performance reviews with content teams and promote AI for efficiency.
• Be the main contact with platforms (YouTube, Meta, TikTok) for LATAM.
• Manage rights holders and competitions on content protection and platform guidelines.
• Partner with ad sales to grow digital revenue and lead live broadcasts on digital platforms.
• Follow trends and translate insights into opportunities for TNT Sports' products and content.
• Provide data on high-performing content and digital packages for advertisers and sponsors.

Conocimientos

Digital & social media

English proficiency

Spanish proficiency

Analytics

Excel

Data visualization

Sprout Social

Rival IQ

PowerPoint

Storytelling

Educación

Degree in marketing or related field

Herramientas

PowerPoint

Descripción del empleo

Skydance is seeking a Manager, Digital Product LATAM to lead performance, growth and monetization of TNT Sports' digital products across Spanish-speaking Latin America. You will oversee platforms including YouTube, Instagram, TikTok, Facebook and X, focusing on Argentina, Mexico and Chile with potential expansion.

You will define KPIs, build dashboards, run testing, and collaborate with platforms and rights holders to maximize revenue and audience engagement across markets.