LATAM Digital Growth & Monetization Lead

Community Sports Partners

Quilmes

Remote

ARS 92,241,000 - 138,361,000

Full time

10 days ago

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Job summary

Skydance is seeking a Manager of Digital Product LATAM to drive performance, growth and monetization of TNT Sports’ digital products across Spanish-speaking Latin America. You will oversee YouTube, Instagram, TikTok, Facebook and X, starting with Argentina, Mexico and Chile, expanding to Colombia where applicable.

The role partners with local teams to translate data into business decisions and scale regional performance.

Qualifications

7+ years of experience in digital/social media.
Advanced English and Spanish.
Strong analytical skills with data tools.
Knowledge of football and sports media in LATAM.
Strong storytelling and presentation skills (PowerPoint).

Responsibilities

Define KPIs and targets per country, platform and product/program.
Build dashboards with daily performance visibility for local newsrooms and regional leadership.
Lead structured testing with clear hypotheses and learnings.
Run performance reviews with content teams to turn data into actions and promote AI efficiency.
Be the main contact with platforms (YouTube, Meta, TikTok) for LATAM; manage deals and provide platform insights.
Act as digital contact with rights holders on content protection, geo‑restrictions and rights usage.
Grow digital revenue with ad sales; lead live broadcasts on digital platforms.
Identify local consumption differences and translate into opportunities for TNT Sports.
Support acquisitions with data and business cases for digital rights in the region.
Create presentations and measure cross‑promotion results.