GenAI Content Marketing Strategist & Agent Builder

TransPerfect; Tandil; On-site; ARS 1,200,000 - 2,100,000; Full time

Job summary

TransPerfect’s GenAI Content Marketing Strategist – Agent Builder role focuses on configuring, testing, and optimizing Aura AI agents for client campaigns. This hands-on digital marketing position suits someone with 2–3 years of experience who understands Generative AI, content workflows, prompts, and client requirements.

You’ll partner with Aura product, strategy, client services, and digital marketing teams to translate real-world use cases into effective AI agents, develop prompts, perform

Qualifications

• 2–3 years in digital marketing, content marketing, or related disciplines.
• Bachelor's degree in Digital Marketing, Marketing, Communications, or related field.

Responsibilities

• Support the build, configuration, testing, and optimization of client-specific AI agents within Aura.
• Translate client requirements, brand guidelines, content standards into agent instructions, prompts, knowledge inputs, and testing criteria.
• Support Aura agent use cases across content creation, adaptation, optimization, research, governance review, and other workflows.
• Develop, test, and refine prompts and agent workflows to improve output quality, consistency, accuracy, and usability.
• Conduct structured QA and testing of Aura agents, identify issues and document changes.
• Work with senior strategists, product teams, and client-facing teams to support Aura implementations.
• Assist client onboarding, demonstrations, training, and documentation related to Aura and configured agents.
• Track agent performance and user feedback to identify opportunities to improve prompts and knowledge sources.
• Stay current on Generative AI tools, models, prompting techniques, and emerging marketing applications.

Skills

Digital marketing

Content marketing

Copywriting

Content operations

SEO

Prompt development

Generative AI tools

English communication

Education

Bachelor's degree in Digital Marketing, Marketing, Communications, Business, CS, Data Science, or related field

Tools

ChatGPT

Claude

Gemini

Job description

TransPerfect’s GenAI Content Marketing Strategist – Agent Builder role focuses on configuring, testing, and optimizing Aura AI agents for client campaigns. This hands-on digital marketing position suits someone with 2–3 years of experience who understands Generative AI, content workflows, prompts, and client requirements.

You’ll partner with Aura product, strategy, client services, and digital marketing teams to translate real-world use cases into effective AI agents, develop prompts, perform