Digital Marketing Specialist - Email, Paid Media & Lead Generation

Pavago; Argentina; À distance; ARS 900 000 - 1 500 000; Plein temps

Résumé du poste

Pavago is seeking a Digital Marketing Specialist to drive multi-channel campaigns that generate leads and improve conversions.

You will own email marketing, paid media, social, landing pages, marketing automation, and analytics, working with sales to boost lead quality.

This remote role follows US business hours and offers hands-on work across analytics, optimization, and creative messaging.

Qualifications

• 2+ years of digital marketing experience.
• Hands-on experience with social media, paid advertising, and analytics.
• Familiarity with Google Analytics and marketing automation tools.
• Strong understanding of lead generation and conversion funnels.
• Strong analytical and copywriting skills.

Responsabilités

• Plan, launch, and optimize digital marketing campaigns.
• Manage email marketing and lead-nurture campaigns.
• Support paid search and paid social campaigns.
• Create and optimize landing pages and campaign assets.
• Monitor website traffic, leads, and conversion performance.
• Analyze campaign results and recommend improvements.
• Collaborate with sales to improve lead quality and conversion.
• Test messaging, campaigns, and funnels to improve performance.

Connaissances

Digital marketing

Social media

Paid advertising

Digital analytics

Google Analytics

Marketing automation tools

Lead generation

Copywriting

Outils

Google Analytics

Marketing automation tools

Description du poste

Position Type: Full-Time, Remote
Working Hours: U.S. Business Hours

About the Role

At Pavago, one of our clients is hiring a Digital Marketing Specialist to execute multi-channel campaigns that generate leads, improve conversions, and drive measurable business growth.

This is a hands-on role spanning email marketing, paid advertising, social media, landing pages, marketing automation, and analytics. You’ll work closely with sales to improve lead quality and campaign performance.

What You’ll Do

• Plan, launch, and optimize digital marketing campaigns
• Manage email marketing and lead-nurture campaigns
• Support paid search and paid social campaigns
• Create and optimize landing pages and campaign assets
• Monitor website traffic, leads, and conversion performance
• Analyze campaign results and recommend improvements
• Collaborate with sales to improve lead quality and conversion
• Test messaging, campaigns, and funnels to improve performance

Requirements

• 2+ years of digital marketing experience
• Hands-on experience with:
• Social media
• Paid advertising
• Digital analytics
• Familiarity with Google Analytics and marketing automation tools
• Strong understanding of lead generation and conversion funnels
• Strong analytical and copywriting skills