Digital Content & Influencer Marketing Manager

Hire Hangar, Inc.; Argentina; Remote; ARS 136,430,000 - 197,065,000; Full time

Job summary

Hire Hangar, Inc. is seeking a Digital Content & Influencer Marketing Manager to own social media and content strategy, crafting a warm brand voice for parents and building a thriving influencer/UGC ecosystem.

You will drive Instagram growth with authentic, relatable content and oversee content scheduling, captions, thumbnails, and publishing. This remote role targets US/UK audiences with international teams.

Qualifications

• Excellent English fluency — capable of writing captions and briefs for video content.
• A strong portfolio of social media or content marketing work for consumer brands (include links).
• High visual design competency — output should be polished and on-brand.
• Demonstrated experience managing influencer relationships or UGC sourcing programs.
• Full-cycle campaign experience: planning, creating, publishing, and iterating.
• Must have prior remote work experience with US or UK-based companies and familiarity with Asana, ClickUp, WhatsApp, and Google Workspace.

Responsibilities

• Content Marketing Execution: Create and produce short-form video and image content for Instagram that feels real and relatable to parents.
• Influencer & UGC Programme Management: Build and manage a network of influencers, parent creators, and UGC contributors.
• Brand & Channel Growth: Lead Instagram growth, develop a content calendar, and optimize performance.
• Team Collaboration: Work asynchronously within a globally distributed team and deliver reliably.

Skills

Content Marketing

Influencer Marketing

UGC Programs

Brand Voice

Remote Collaboration

Campaign Management

English Proficiency

Tools

Asana

ClickUp

WhatsApp

Google Workspace

Slack

Job description

Join Hire Hangar and work with fast-growing global companies while building a long-term career.

Job Title: Digital Content & Influencer Marketing Manager

Location: Remote

Time Zone: Flexible – Results-Driven

Role Overview

We are hiring a Digital Content & Influencer Marketing Manager to take full ownership of social media and content marketing. This role goes beyond content creation — you will act as a strategic partner who builds a brand voice that genuinely resonates with parents, develops a thriving influencer and UGC ecosystem, and drives Instagram growth through real, emotionally resonant content. The ideal candidate brings everything in-house with better quality, more authenticity, and deeper brand alignment.

Key Responsibilities

• Content Marketing Execution
  • Create and produce short-form video and image content for Instagram that feels real and relatable to parents
  • Maintain a clear, warm, non-salesy brand voice that builds community and trust over time
  • Handle all aspects of content scheduling, captioning, thumbnail selection, and publishing
• Influencer & UGC Programme Management
  • Build and manage an ongoing network of influencers, parent creators, and UGC contributors
  • Develop a sustainable content flywheel so the brand consistently publishes fresh, authentic content
  • Handle outreach, coordination, content licensing, and repurposing of creator material
• Brand & Channel Growth
  • Lead Instagram as the primary growth channel — owning follower growth, engagement, and reach
  • Develop and execute a content calendar that serves both community building and subscription conversion
  • Continuously test, learn, and optimize based on platform performance data
• Team Collaboration
  • Work asynchronously within a globally distributed team, with clear communication and reliable delivery
  • Operate as a self-directed owner — bringing ideas, flagging issues, and delivering without needing prompting

Required Qualifications

• Excellent English fluency — comfortable writing captions, briefs, and communicating on video
• A strong portfolio of social media or content marketing work for consumer brands (must include links)
• High visual design competency — polished, on-brand output that goes beyond template-based tools
• Demonstrated experience managing influencer relationships or UGC sourcing programs
• Full-cycle campaign experience: planning, creating, publishing, and iterating
• Must have prior remote work experience with US or UK-based companies and fluency with tools like Asana, ClickUp, WhatsApp, and Google Workspace. Applications without this experience will not be considered.

Preferred Qualifications

• Experience in baby, parenting, kids, or family lifestyle content — understanding of what moves this audience
• D2C e-commerce or subscription brand background
• Familiarity with US consumer sentiment and the modern parenting content landscape
• Comfortable appearing on camera for content creation or application video profiles

Tools & Technology

• Instagram (primary platform) and supporting short-form video tools
• Intermediate-to-advanced content creation and editing software (specify in your application)
• Asana, ClickUp, or similar project management platforms
• WhatsApp, Slack, Google Workspace, and async collaboration tools