Data Integrated Insights Associate

Healthcare Businesswomen’s Association; Ramallo; Presencial; ARS 74.922.000 - 119.875.000; Jornada completa

Descripción de la vacante

Healthcare Businesswomen’s Association seeks an Embedded Insights professional to transform data into actionable inputs for brand planning and performance optimization. You will serve as the day‑to‑day analytics partner for one or more brands, translating questions into structured insights for evidence‑based decisions.

You will synthesize performance data, customer behaviors and market signals, support research plans, forecast inputs and deliver clear charts and narratives that drive strategy

Formación

• 3-5 years’ experience in business analytics, market research, or commercial analytics.
• Experience in pharmaceutical, biotech or healthcare environment preferred.
• Strong analytical and data interpretation skills across multiple data sources.
• Working knowledge of reporting and data visualization tools (e.g., Excel, Power BI, SQL, Microsoft Fabric or similar).

Responsabilidades

• Provide embedded, brand-level insights support, translating data into actionable inputs for brand planning, execution and performance optimization.
• Serve as the day‑to‑day Integrated Insights contact for one or more brands within the agreed scope.
• Translate key business questions into structured insights and analytics requests (to be executed by DAP), aligned with Integrated Insights standards and frameworks.
• Generate, interpret and synthesize brand‑specific insights across performance, customer behaviors, channel effectiveness and patient signals.
• Support brand planning cycles, launch preparation and in‑year optimization through timely and relevant insights delivery.
• Connect brand needs with Data, Analytics & Platforms (DAP) outputs, ensuring analyses and dashboards are fit‑for‑purpose for brand decisions.
• Apply common Integrated Insights methodologies while tailoring analyses and narratives to specific brand and market contexts.
• Support planning and execution of market research activities, including ATU; consolidate and organize outputs from international and local research initiatives for local use.
• Prepare analytical inputs for forecasting, scenario analysis as defined by Integrated Insight Business Partner and Finance.
• Ensure insights are decision‑oriented, clearly linking analytical outputs to business implications and recommended actions.
• Convert analytical outputs into clear charts, tables and narratives to support insight storytelling.
• Based on the ICE campaign and CCPD, generate insights to share with the TA teams for future campaigns.
• Maintain clear documentation of analyses, assumptions and outputs in line with Integrated Insights knowledge management practices.

Conocimientos

Analytical Thinking

Brand Awareness

Data interpretation

Alteryx

Digital Marketing

Media Campaigns

Process Documentation

Statistical Analysis

Business Networking

Educación

Bachelor's degree in Life Sciences/Business/Statistics/Data Analytics

Advanced degree preferred

Herramientas

Excel

Power BI

SQL

Microsoft Fabric

Descripción del empleo

Job Description Summary

This role will be responsible for transforming data into actionable insights, strengthening cross‑functional decision quality and ensuring TA and Value & Access teams operate with a unified, evidence‑based view of the market.

Job Description

Major Accountabilities

• Provide embedded, brand‑level insights support, translating data into actionable inputs for brand planning, execution and performance optimization.
• Serve as the day‑to‑day Integrated Insights contact for one or more brands within the agreed scope.
• Translate key business questions into structured insights and analytics requests (to be executed by DAP), aligned with Integrated Insights standards and frameworks.
• Generate, interpret and synthesize brand‑specific insights across performance, customer behaviors, channel effectiveness and patient signals.
• Support brand planning cycles, launch preparation and in‑year optimization through timely and relevant insights delivery.
• Connect brand needs with Data, Analytics & Platforms (DAP) outputs, ensuring analyses and dashboards are fit‑for‑purpose for brand decisions.
• Apply common Integrated Insights methodologies while tailoring analyses and narratives to specific brand and market contexts.
• Support planning and execution of market research activities, including ATU; consolidate and organize outputs from international (reuse of existing research and data via knowledge management platforms) and local research initiatives for local use.
• Prepare analytical inputs for forecasting, scenario analysis as defined by Integrated Insight Business Partner and Finance.
• Ensure insights are decision‑oriented, clearly linking analytical outputs to business implications and recommended actions.
• Convert analytical outputs into clear charts, tables and narratives to support insight storytelling.
• Based on the ICE campaign and CCPD, generate insights to share with the TA teams for future campaigns.
• Maintain clear documentation of analyses, assumptions and outputs in line with Integrated Insights knowledge management practices.

Ideal Background

Education:

Bachelor’s degree in Life Sciences, Business, Economics, Statistics, Data Analytics, or a related field; advanced degree preferred

Languages:

English at an advanced level

Experience/Professional Requirement:

• 3-5 years’ experience in business analytics, market research, or commercial analytics
• Experience in pharmaceutical, biotech or healthcare environment preferred
• Strong analytical and data interpretation skills across multiple data sources
• Working knowledge of primary and secondary market research approaches
• Experience with reporting and data visualization tools (e.g., Excel, Power BI, SQL, Microsoft Fabric or similar)
• Ability to structure insights clearly and link analysis to business decisions

Skills Desired

Alteryx, Analytical Thinking, Brand Awareness, Business Networking, Digital Marketing, Media Campaigns, Process Documentation, Statistical Analysis