Data Integrated Insights Associate

Novartis Farmacéutica; Argentina; Presencial; ARS 10.044.000 - 14.508.000; Jornada completa

Descripción de la vacante

Novartis Farmacéutica is seeking an Integrated Insights professional to transform data into actionable inputs for brand planning and performance optimization. The role serves as the day-to-day contact for multiple brands, translating business questions into analytics requests and ensuring analyses align with set standards.

You will synthesize brand insights across performance, customer behaviors, and channel effectiveness, supporting planning cycles and launches with timely insights and

Formación

• 3-5 years experience in business analytics, market research, or commercial analytics.
• Experience in pharmaceutical, biotech or healthcare environment preferred.
• Strong analytical and data interpretation skills across multiple data sources.
• Working knowledge of primary and secondary market research approaches.
• Experience with reporting and data visualization tools (Excel, Power BI, SQL, Microsoft Fabric or similar).
• Ability to structure insights clearly and link analysis to business decisions.

Responsabilidades

• Provide embedded, brand-level insights support, translating data into actionable inputs for brand planning, execution and performance optimization.
• Serve as the day-to-day Integrated Insights contact for one or more brands within the agreed scope.
• Translate key business questions into structured insights and analytics requests aligned with Integrated Insights standards.
• Generate, interpret and synthesize brand-specific insights across performance, customer behaviors, channel effectiveness and patient signals.
• Support brand planning cycles, launch preparation and in-year optimization through timely and relevant insights delivery.
• Connect brand needs with Data, Analytics & Platforms outputs, ensuring analyses and dashboards are fit-for-purpose for brand decisions.
• Apply Integrated Insights methodologies while tailoring analyses and narratives to brand and market contexts.
• Support planning and execution of market research activities, including ATU; consolidate outputs from international and local research initiatives.
• Prepare analytical inputs for forecasting, scenario analysis as defined by Integrated Insight Business Partner and Finance.
• Ensure insights are decision-oriented, linking outputs to business implications and recommended actions.
• Convert analytical outputs into clear charts, tables and narratives to support insight storytelling.

Descripción del empleo

This role will be responsible for transforming data into actionable insights, strengthening cross‑functional decision quality and ensuring TA and Value & Access teams operate with a unified, evidence‑based view of the market.

About the Role

Major Accountabilities

• Provide embedded, brand‑level insights support, translating data into actionable inputs for brand planning, execution and performance optimization.
• Serve as the day‑to‑day Integrated Insights contact for one or more brands within the agreed scope.
• Translate key business questions into structured insights and analytics requests (to be executed by DAP), aligned with Integrated Insights standards and frameworks.
• Generate, interpret and synthesize brand‑specific insights across performance, customer behaviors, channel effectiveness and patient signals.
• Support brand planning cycles, launch preparation and in‑year optimization through timely and relevant insights delivery.
• Connect brand needs with Data, Analytics & Platforms (DAP) outputs, ensuring analyses and dashboards are fit‑for‑purpose for brand decisions.
• Apply common Integrated Insights methodologies while tailoring analyses and narratives to specific brand and market contexts.
• Support planning and execution of market research activities, including ATU; consolidate and organize outputs from international (reuse of existing research and data via knowledge management platforms) and local research initiatives for local use.
• Prepare analytical inputs for forecasting, scenario analysis as defined by Integrated Insight Business Partner and Finance.
• Ensure insights are decision‑oriented, clearly linking analytical outputs to business implications and recommended actions.
• Convert analytical outputs into clear charts, tables and narratives to support insight storytelling.
• Based on the ICE campaign and CCPD, generate insights to share with the TA teams for future campaigns.
• Maintain clear documentation of analyses, assumptions and outputs in line with Integrated Insights knowledge management practices.

Ideal Background

Education

• Bachelor’s degree in Life Sciences, Business, Economics, Statistics, Data Analytics, or a related field; advanced degree preferred

Languages

• English at an advanced level

Experience/Professional Requirement

• 3-5 years’ experience in business analytics, market research, or commercial analytics
• Experience in pharmaceutical, biotech or healthcare environment preferred
• Strong analytical and data interpretation skills across multiple data sources
• Working knowledge of primary and secondary market research approaches
• Experience with reporting and data visualization tools (e.g., Excel, Power BI, SQL, Microsoft Fabric or similar)
• Ability to structure insights clearly and link analysis to business decisions

Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture