UAE Marketing Manager

ADI Resourcing; Dubai; On-site; AED 240,000 - 360,000; Full time

Job summary

ADI Resourcing in Dubai is seeking a Marketing Manager to lead marketing strategies for CFDs targeting retail clients, ensuring strict compliance with SCA regulations and accurate messaging across all channels.

You will assess client risk profiles, design targeted campaigns to grow brand visibility, collaborate with compliance and risk teams, analyze campaign performance, and prepare regular reports for senior management.

Qualifications

• Strong understanding of financial markets and CFDs.
• Analytical skills to interpret market data and insights.
• Excellent written and verbal communication; craft marketing materials.
• Proficiency in digital marketing: social media, email, content.
• Compliance-focused marketing; ethical practices; collaborative work.
• 3+ years of experience in financial analysis/markets or 7+ years with a related degree.
• Certifications: AFA, CIP, CQF, CFA, CIIA, FRM, ICA Conduct Risk.

Responsibilities

• Develop and implement marketing strategies focused on acquiring and retain retail traders that align with SCA regulations and guidelines.
• Oversee the marketing of financial products, ensuring that all marketing messages are accurate and compliant.
• Collect required information and data to assess clients' capability and tendency to afford risks, creating detailed risk profiles.
• Conduct market research to understand retail customer needs, preferences, and behaviours regarding CFD products.
• Design targeted promotional campaigns to enhance brand visibility, attract new retail customers, and retain existing clients.
• Collaborate with compliance, legal, and risk management teams to align marketing strategies with company policies.
• Analyse the performance of marketing activities and make recommendations for improvements.
• Create educational materials that explain CFD products, risks, and trading strategies to promote customer understanding.
• Build and maintain relationships with external partners and represent the company at industry events and conferences.
• Prepare regular reports on marketing activities, consumer insights, and regulatory updates for senior management.

Skills

Financial analysis

Market knowledge

Communication

Digital marketing

Compliance awareness

Team collaboration

Education

University degree

Diploma or lower with 7+ years exp

Job description

We are currently seeking a dynamic Marketing Manager to lead marketing strategies and ensure compliance with Securities and Commodities Authority (SCA) regulations in offering CFDs to retail customers.

The ideal candidate will play a crucial role in promoting financial products, evaluating client risk profiles, and enhancing brand visibility. The position is based in Dubai office.

If you are a strategic problem-solver with a passion for innovation, teamwork and a growth mindset, don't miss out on this opportunity.

What Would Be Your Responsibilities:

• Develop and implement marketing strategies focused on acquiring and retain retail traders that align with SCA regulations and guidelines.
• Oversee the marketing of financial products, ensuring that all marketing messages are accurate and compliant.
• Collect required information and data to assess clients' capability and tendency to afford risks, creating detailed risk profiles.
• Conduct market research to understand retail customer needs, preferences, and behaviours regarding CFD products.
• Design targeted promotional campaigns to enhance brand visibility, attract new retail customers, and retain existing clients.
• Collaborate with compliance, legal, and risk management teams to align marketing strategies with company policies.
• Analyse the performance of marketing activities and make recommendations for improvements.
• Create educational materials that explain CFD products, risks, and trading strategies to promote customer understanding.
• Build and maintain relationships with external partners and represent the company at industry events and conferences.
• Prepare regular reports on marketing activities, consumer insights, and regulatory updates for senior management.

What We Require From You:

• Excellent understanding of financial markets and trading products, particularly CFDs.
• Strong analytical skills with the ability to interpret market data and consumer insights.
• Exceptional written and verbal communication skills, with the ability to craft clear marketing materials.
• Proficiency in digital marketing strategies, including social media, email marketing, and content marketing.
• Detail-oriented with a strong focus on compliance and ethical marketing practices, and the ability to work collaboratively in a fast-paced environment.
• A university degree with a minimum of 3 years of experience in financial analysis, financial markets, investment, wealth management, or financial planning; or a diploma certificate or lower with at least 7 years of experience in the same areas.
• Alternatively, at least 3 years of relevant experience in financial analysis or related fields along with any of the following certifications:
  • Accredited Financial Analyst (AFA)
  • Certified Investment Professional (CIP)
  • Certificate in Quantitative Finance (CQF)
  • Chartered Financial Analyst (CFA)
  • Certified International Investment Analyst (CIIA)
  • Financial Risk Manager (FRM)
  • ICA Specialist Certificate in Conduct Risk