Strategic Market Intelligence & Sales Enablement Lead

Informa PLC; Dubai; Hybrid; AED 180,000 - 260,000; Full time

Job summary

Taylor & Francis Group in Dubai seeks an experienced Market Intelligence & Research professional to map institutions, build stakeholder databases, and track regional higher education dynamics. You will leverage Excel, Salesforce, and BI tools to produce actionable insights for the sales team.

The role emphasizes data-driven storytelling, proposal support, and close collaboration with Marketing and Editorial to enhance outreach across Sub-Saharan markets.

Qualifications

• Minimum 3 years of sales experience.
• Experience in publishing and higher education/research library environment.
• Strong pipeline management and ability to handle multiple prospects.
• Excellent written and verbal communication; strong presentation skills.
• Account management skills and relationship-building.
• Highly organized, professional, and goal oriented.
• Proficiency with Windows Office (Word, PowerPoint, Excel).

Responsibilities

• Map and monitor institutions to identify partnership opportunities.
• Build a database of decision-makers and stakeholders.
• Track market developments and competitors.
• Conduct research on Sub-Saharan Africa higher education landscape.
• Leverage Excel and CRM to analyze data and manage sales pipeline.
• Respond to RFPs and generate customized quotes.
• Create sales proposals and management reports.
• Collaborate with Marketing and Editorial for outreach.

Skills

Sales experience

Publishing experience

Account management

CRM software

PowerPoint

Excel

Presentation skills

Communication skills

Team collaboration

Tools

Salesforce

Source

Power BI

Institutional profiler

Elysia spark

Job description

Taylor & Francis Group in Dubai seeks an experienced Market Intelligence & Research professional to map institutions, build stakeholder databases, and track regional higher education dynamics. You will leverage Excel, Salesforce, and BI tools to produce actionable insights for the sales team.

The role emphasizes data-driven storytelling, proposal support, and close collaboration with Marketing and Editorial to enhance outreach across Sub-Saharan markets.