Strategic Brand & Creative Analyst

Mastercard Inc.; Dubai; On-site; AED 180,000 - 320,000; Full time

Job summary

Mastercard Inc. in Dubai is seeking a Creative Strategy Analyst to support development of data-driven brand and communication strategies across a portfolio of brands.

You will translate consumer, cultural, and market insights into strategic recommendations while working with creative teams and clients on multiple briefs. Ideal candidates have several years in strategy or related roles, strong research skills, and the ability to translate data into actionable plans.

Qualifications

• Several years of experience in strategy, planning, brand strategy, communications planning, or consumer insight roles.
• Experience supporting development of brand and communication strategies across diverse clients.
• Strong research and analytical skills to translate data into strategic recommendations.
• Understanding of consumer behavior, market trends, and competitive analysis.
• Experience contributing to campaign planning across digital, social, CRM and traditional channels.
• Excellent storytelling and presentation abilities; capable of clear communication.

Responsibilities

• Support development of brand, creative, and communication strategies drawing on insights.
• Contribute to strategic briefs, presentations, and client deliverables.
• Conduct research to identify trends, audience behaviors, and opportunities.
• Analyze findings and translate insights into strategic recommendations.
• Stay informed on marketing and media trends to keep strategies relevant.
• Participate in ideation sessions for high-impact client projects.
• Manage multiple briefs and projects concurrently.

Skills

Strategy experience

Brand strategy

Research & analysis

Presentation skills

Cross-functional collaboration

English proficiency

Education

Bachelor's degree in Marketing or related field

Job description

Mastercard Inc. in Dubai is seeking a Creative Strategy Analyst to support development of data-driven brand and communication strategies across a portfolio of brands.

You will translate consumer, cultural, and market insights into strategic recommendations while working with creative teams and clients on multiple briefs. Ideal candidates have several years in strategy or related roles, strong research skills, and the ability to translate data into actionable plans.