Strategic BD Lead – Steel & Wire Rod

Accelerec Ltd.; Abu Dhabi; On-site; AED 350,000 - 650,000; Full time

Job summary

Emirates Steel is seeking a Manager – Business Development to lead strategic initiatives across key steel-consuming sectors, with emphasis on wire rod products. You will build a strong opportunity pipeline, convert market leads into revenue, and collaborate with sales and R&D to develop innovative steel solutions.

The role requires a Bachelor’s (with Master’s preferred) and 10+ years in the steel industry, with strong Arabic and English communication skills.

Qualifications

• Bachelor’s degree in Engineering, Business, or related discipline.
• Master’s degree in Engineering, Business, or a relevant field preferred.
• Minimum of 10 years of professional experience within the steel industry.
• Proven business-development experience within wire rod, downstream steel products, or related markets.
• Strong understanding of wire rod applications, customer segments, technical requirements, and value chains.
• Demonstrated experience developing commercial pipelines and converting leads into revenue.
• Experience working with steel manufacturers, contractors, developers, consultants, fabricators, or industrial customers.
• Strong commercial awareness with ability to develop business cases and value propositions.
• Experience collaborating with sales, production, engineering, R&D, and other cross-functional teams.
• Proficiency in Arabic and English.

Responsibilities

• Develop and maintain relationships with customers, developers, contractors, consultants, manufacturers, fabricators, government authorities, and other stakeholders.
• Promote the company’s steel products, technical capabilities, and value-added solutions across market segments.
• Identify new applications and downstream opportunities for wire rod products.
• Represent the company at industry events and forums.
• Educate stakeholders on technical, commercial, and sustainability benefits of steel solutions.
• Conduct market research on industry trends and competitors.
• Translate market insights into practical commercial offerings and initiatives.
• Build and maintain a qualified pipeline of leads and opportunities.
• Convert leads into revenue-generating opportunities.
• Collaborate with Sales to improve conversion rates.
• Develop business cases and customer-specific value propositions.
• Track progress and address barriers to conversion.
• Establish relationships with stakeholders influencing specifications and purchasing decisions.
• Provide technical guidance to optimise steel usage and value for customers.
• Support customers in selecting wire rod products based on requirements.
• Collaborate with R&D, engineering, production, quality, and sales to develop solutions.
• Support development and promotion of customised offerings across wire rod range.
• Identify opportunities to provide additional services across downstream value chain.
• Lead value-engineering initiatives for design optimisation and cost reduction.
• Develop sustainability-focused solutions for customers and ensure integration into new products and offerings.
• Promote innovative applications to strengthen market position.

Skills

Stakeholder management

Negotiation

Presentation

Communication

Arabic fluency

English fluency

Education

Bachelor’s degree in Engineering, Business, or related

Master’s degree preferred

Job description

Emirates Steel is seeking a Manager – Business Development to lead strategic initiatives across key steel-consuming sectors, with emphasis on wire rod products. You will build a strong opportunity pipeline, convert market leads into revenue, and collaborate with sales and R&D to develop innovative steel solutions.

The role requires a Bachelor’s (with Master’s preferred) and 10+ years in the steel industry, with strong Arabic and English communication skills.