Social Media Strategy & Growth Specialist

NAFFCO; Dubai; Hybrid; AED 133,920 - 200,880; Full time

Job summary

NAFFCO in Dubai is looking for a Social Media Specialist who will develop and execute social media strategies to enhance brand awareness and engage target audiences. Responsibilities include managing content across various platforms, analyzing performance, and executing both organic and paid campaigns. The ideal candidate should possess a Bachelor's degree in Marketing and have 2-5 years of experience in social media management, familiar with tools like Hootsuite and Google Analytics. This role fosters collaboration across teams to drive measurable results.

Qualifications

• Minimum 2-5 years hands-on experience managing social media channels.
• Strong content creation skills including copywriting and image editing.
• Experience in planning and optimizing paid social campaigns.

Responsibilities

• Develop and maintain a social media strategy and calendar across platforms.
• Create and publish engaging written and visual content.
• Monitor social performance through regular reporting and analytics.
• Plan and execute paid social campaigns in collaboration with the team.

Skills

Social media management

Content creation

Analytics tools

Strategic planning

Communication skills

Education

Bachelor's degree in Marketing or related field

Tools

Hootsuite

Google Analytics

Meta Business Manager

Sprout Social

Job description

NAFFCO in Dubai is looking for a Social Media Specialist who will develop and execute social media strategies to enhance brand awareness and engage target audiences. Responsibilities include managing content across various platforms, analyzing performance, and executing both organic and paid campaigns. The ideal candidate should possess a Bachelor's degree in Marketing and have 2-5 years of experience in social media management, familiar with tools like Hootsuite and Google Analytics. This role fosters collaboration across teams to drive measurable results.