Social Media Growth & Content Lead

Salt

Abu Dhabi Emirate

On-site

AED 89,000 - 179,000

Full time

3 hours ago

Be an early applicant

A complete application in a minute

Tailored resume and cover letter, ready to send.

Get past ATS filters

Job summary

Salt in the United Arab Emirates is seeking a creative social media professional to plan and coordinate content across key platforms, ensuring a fresh, engaging brand voice and strong audience growth. You will craft captions, visuals and short videos, monitor engagement, collaborate on campaigns and launches, and use insights to improve future activity, keeping the brand relevant and consistent daily.

This role suits someone who stays on top of trends and loves turning ideas into compelling

Qualifications

Relevant experience in social media, digital marketing, content creation, communications, or a related field.
Strong understanding of major social platforms and how content should be adapted for different audiences and formats.
Good writing and editing skills, with the ability to create concise, engaging, and brand appropriate copy.

Responsibilities

Plan and coordinate social media content across key platforms, ensuring a consistent and engaging brand presence.
Create, adapt, and publish content including captions, visuals, short-form videos, campaign posts, and timely social updates.
Monitor audience engagement, comments, trends, and conversations while supporting responsive community interaction.
Work with internal teams and external partners to support campaigns, events, launches, and other key communication moments.
Track content and channel performance, using insights to understand what resonates and improve future activity.
Stay up to date with platform trends, content formats, and emerging social behaviours to bring fresh ideas into the content mix.