SEO & Digital Performance Leader

inx education; Abu Dhabi; On-site; AED 134,000 - 268,000; Full time

Job summary

inx education is seeking a Lead SEO and Digital Marketing professional to drive day-to-day SEO, site optimisation and digital performance measurement for CERT. You will enhance the visibility of academies and programmes, shorten enquiry journeys and provide reliable insights to support marketing decisions in line with Capital H digital standards.

You will own keyword research, on-page and technical SEO, analytics tagging and cross-team coordination with academies and the Marcomms team.

Qualifications

• Bachelor’s degree or equivalent experience in digital marketing or related field.
• Hands-on SEO, digital marketing, website optimisation, analytics and conversion tracking.
• Proficiency with Google Analytics, Google Search Console and CMS tools.
• Experience managing website content, landing pages and digital campaigns with performance monitoring.
• Strong analytical, organisational and coordination skills; able to work with internal teams and external providers.
• Excellent English writing and communication; Arabic is a plus.

Responsibilities

• Lead day-to-day SEO, websites optimisation and digital performance measurement.
• Improve visibility of academies and programmes offerings and enhance digital enquiry journeys.
• Maintain campaign tagging, tracking and attribution using approved analytics tools.
• Plan and optimise paid-search campaigns within approved budgets.
• Analyse performance data and present recommendations to Marketing & Communications Manager and leadership.
• Coordinate with academies, content owners and Marcomms team to align digital assets with campaign goals.

Skills

SEO

Digital marketing

Analytics

Content optimisation

Campaign tracking

Education

Bachelor's degree in Digital Marketing or related field

Tools

Google Analytics

Google Search Console

Content Management Systems

Job description

inx education is seeking a Lead SEO and Digital Marketing professional to drive day-to-day SEO, site optimisation and digital performance measurement for CERT. You will enhance the visibility of academies and programmes, shorten enquiry journeys and provide reliable insights to support marketing decisions in line with Capital H digital standards.

You will own keyword research, on-page and technical SEO, analytics tagging and cross-team coordination with academies and the Marcomms team.