Senior Social Media Lead — Client Growth & Live Coverage

Chain Reaction 1; Abu Dhabi; On-site; AED 120,000 - 180,000; Full time

Job summary

Chain Reaction is seeking a Senior Account Executive to support planning, execution, and optimization of client social media programs. You will liaise daily between the agency, Account Managers, and assigned clients to ensure timely delivery and impactful results.

The role emphasizes cross-functional collaboration, live event coverage, and delivering reports with actionable insights, in a fast-paced GCC/Levant market.

Qualifications

• 2–4 years of experience in social media execution, preferably within an agency.
• Minimum 1 year of experience managing social media for governmental or public sector clients.
• Strong understanding of social media channels, analytics, and content formats.
• Experience covering live events for social media, with the ability to capture, edit, and adapt content on the spot using Canva.
• Excellent Arabic and English written communication skills.
• Strong attention to detail, organization, and deadline management.
• Ability to work in a fast-paced environment and collaborate cross-functionally.

Responsibilities

• Support the Account Manager in executing social media strategies across multiple clients.
• Act as a day-to-day contact for clients regarding social media updates, deliverables, and coordination.
• Develop, schedule, and publish content across platforms (Facebook, Instagram, LinkedIn, X, TikTok, etc.).
• Coordinate with creative, design, and media teams to ensure timely delivery of assets.
• Provide live social media coverage for client events, including capturing, editing, and posting real-time updates across platforms.
• Monitor channel performance, trends, and competitor activity to provide actionable insights.
• Prepare weekly and monthly performance reports with clear analysis and optimization recommendations.
• Ensure content quality, consistency, and alignment with brand guidelines.
• Stay updated on platform changes, industry trends, and best practices.

Skills

Social media execution

Public sector experience

Channel analytics

Live event coverage

Arabic & English writing

Attention to detail

Cross-functional collaboration

Tools

Canva

Job description

Chain Reaction is seeking a Senior Account Executive to support planning, execution, and optimization of client social media programs. You will liaise daily between the agency, Account Managers, and assigned clients to ensure timely delivery and impactful results.

The role emphasizes cross-functional collaboration, live event coverage, and delivering reports with actionable insights, in a fast-paced GCC/Levant market.