Senior Performance Marketing Executive

Digify Digital; Dubai; On-site; AED 279,000 - 502,000; Full time

Job summary

Digify Digital in Dubai is seeking a Sr. Performance Marketing Executive (E-commerce & Growth) to lead paid campaigns across channels, optimizing for ROAS and ROI.

You will coordinate with creatives and developers to improve landing pages and user journeys, while managing budgets and reporting performance to clients. The role requires strong market analysis, data-driven decision making, and excellent communication with internal stakeholders.

Qualifications

• Bachelor's degree in Marketing, Business, Digital Media or related field.
• Experience in performance marketing for eCommerce and paid search, paid social, and remarketing.

Responsibilities

• Lead performance marketing campaigns across paid channels to drive eCommerce sales, customer acquisition and ROI.
• Plan and execute digital marketing strategies, optimize campaigns based on data insights, manage budgets to meet performance targets.
• Collaborate with creative and development teams to improve landing pages and user journeys, prepare regular performance reports and recommendations.

Skills

Market Planning

Market Research

Communication & Sales

Performance Marketing

Analytics & Tracking

Google Ads

Meta Ads

Google Analytics

eCommerce Tracking

KPIs: ROAS CPA CTR

Education

Bachelor's degree in Marketing/Business/Digital Media

Tools

Google Ads

Meta Ads

Google Analytics

Job description

Company Description

Digify Digital is a reputed digital marketing agency offering a comprehensive range of services, including paid media, UI/UX design, digital strategy, e Commerce marketing. The team focuses on creating exceptional digital experiences across the entire consumer journey. Digify Digital partners with clients to drive measurable growth, performance, and brand visibility. Joining Digify Digital means working in a results-oriented environment committed to innovation, collaboration, and continuous improvement.

Role Description

The Sr. Performance Marketing Executive (E-commerce & Growth) will lead performance marketing campaigns across paid channels to drive e Commerce sales, customer acquisition, and ROI. This full-time, on-site role in Dubai involves planning and executing digital marketing strategies, optimizing campaigns based on data insights, and managing budgets to meet performance targets. The role includes conducting market and competitor analysis, collaborating with creative and development teams to improve landing pages and user journeys, and preparing regular performance reports and recommendations. The executive will work closely with clients and internal stakeholders, ensuring clear communication of campaign goals, performance metrics, and growth opportunities.

Qualifications

• Candidates should possess strong skills in Market Planning and Marketing to design and execute effective performance strategies.
• Candidates should possess skills in Market Research to analyze trends, competitors, and audience behavior for data-driven decision making.
• Candidates should possess solid Communication and Sales skills to present insights, collaborate with stakeholders, and support revenue growth.
• Experience in performance marketing for e Commerce, including paid search, paid social, and remarketing campaigns.
• Proficiency with analytics and advertising platforms (e.g., Google Ads, Meta Ads, Google Analytics, e Commerce tracking tools).
• Strong analytical mindset, comfort with KPIs such as ROAS, CPA, CTR, conversion rate, and ability to optimize based on metrics.
• Ability to work on-site in Dubai, manage multiple campaigns, and meet deadlines in a fast-paced environment.
• Relevant bachelor’s degree in Marketing, Business, Digital Media, or a related field; prior agency or e Commerce experience is an advantage.