Senior Marketing Manager - Obesity

Tanqeeb; Abu Dhabi; On-site; AED 400,000 - 650,000; Full time

Job summary

Novo Nordisk in Dubai is seeking a Marketing Lead for Obesity in the Gulf. You will set the strategic direction for the obesity brand and lead a marketing team to deliver ambitious commercial results, reporting to the Head of Marketing.

This role requires translating insights into action—developing campaigns, brand equity and cross-functional momentum to expand access to treatment for patients in need. You will oversee market research, P&L, and ROI analysis, guiding multi-channel plans including

Qualifications

• Bachelor's degree in Pharmaceutical Science, Marketing, Business Administration or related field; a Master's degree is preferred.
• 8–10+ years' experience in marketing, with a focus on commercial marketing strategies.
• Proven track record leading marketing teams and multi-channel campaigns, including digital-first approaches.
• Experience in market research, consumer trend analysis and product management with P&L responsibility.

Responsibilities

• Developing and implementing the strategic marketing plan for the Obesity portfolio.
• Driving development and execution of strategic and tactical brand plans, including digital campaigns.
• Overseeing brand management, positioning, and messaging across channels.
• Leading market research to turn insights into data-driven decisions.
• Managing marketing P&L, ROI analysis and performance metrics.

Skills

Strategic marketing

Team leadership

Digital marketing

P&L management

Stakeholder management

Education

Bachelor's degree in Pharmaceutical Science, Marketing, Business Administration or related field; Master's preferred

Job description

Job description

Are you ready to shape how the region thinks about obesity care?
Step into a role where your strategic vision will drive one of the most exciting therapy areas in healthcare today - and reach millions of people living with serious chronic disease across our markets!

Your new role
As Marketing Lead for Obesity in the Gulf, based in Dubai, you will set the strategic direction for our obesity brand and lead a talented marketing team to deliver ambitious commercial results. Reporting to the Head of Marketing, you will translate insight into action – building campaigns, brand equity and cross-functional momentum that expand access to treatment for patients who need it most.

Your key responsibilities will include:

• Developing and implementing the strategic marketing plan for the Obesity portfolio, aligned with the broader commercial objectives of the Obesity Business Strategy
• Driving the development and execution of both strategic and tactical brand plans, including digital-first promotional campaigns
• Overseeing brand management, positioning and consistent messaging across all marketing channels
• Leading market research initiatives, translating consumer and HCP insights into targeted, data-driven decisions
• Managing P&L activities, advertising ROI analysis and marketing performance metrics to optimize impact and investment
• Leading, coaching and inspiring the marketing team while fostering cross-functional collaboration with Sales, Medical Affairs, Regulatory, Finance and external partners
• Representing the marketing function in strategic discussions with the Gulf leadership, Business Area (BAMECA) and Region (REM)

Your new department
As part of International Operations, you will join our largest operational unit. Covering 194 countries and 95% of the world's population, more than 18,000 of us work passionately to serve 35 million patients each day. With a promise to outperform the competition, we continue to be the growth driver for Novo Nordisk, and to improve health at scale across the globe.

Based in our Dubai office, the Obesity Business Unit is at the forefront of one of the most dynamic and fast-moving therapy areas in healthcare. As Head of Marketing, you will play a defining role in shaping how we engage HCPs, patients and partners – and how we expand obesity care to millions more people across the region.

Your skills & qualifications
We are looking for a strategic, commercially driven marketing leader who thrives in a high-paced, ambitious environment. You combine sharp analytical thinking with strong people leadership and a passion for building brands that matter. You'll bring with you:

• A Bachelor's degree in Pharmaceutical Science, Marketing, Business Administration or a related field; a Master's degree is preferred
• Minimum 8-10 years' experience in marketing, with a clear focus on commercial marketing strategies
• A proven track record of leading marketing teams and developing successful, multi-channel promotional campaigns – ideally including digital-first approaches
• Strong experience in market research, consumer trend analysis and product management, including P&L responsibility and advertising ROI analysis
• Excellent leadership, stakeholder management and communication skills, with the ability to influence at all levels and across cross-functional teams
• Fluency in English and Arabic, both written and spoken; regional language skills are an advantage

Working at Novo Nordisk
Every day we seek the solutions that defeat serious chronic diseases. To do this, we approach our work with determination, constant curiosity and a commitment to finding better ways forward. For over 100 years, this dedication has driven us to build a company focused on lasting change for long-term health. One where diverse thinking, shared purpose and mutual respect come together to create extraordinary results. When you join us, you're not just starting a job – you're becoming part of a story that spans generations.

What we offer
There is, of course, more on offer here than the uniqueness of our culture and the extraordinary results we produce. Being part of a global healthcare company means opportunities to learn and develop are all around us, while our benefits are designed with your career and life stage in mind.