Senior Marketing Campaigns Lead

Kings' Education; Dubai; On-site; AED 350,000 - 550,000; Full time

Job summary

Kings' Education seeks an Assistant/Deputy Marketing Manager in Dubai to translate brand and enrolment strategy into sharp, high-impact campaigns. The role is hands-on, requiring creative ideation, briefing agencies, and owning the digital and website performance engine that drives admissions and brand growth across campuses.

The candidate will shape digital marketing across paid, organic, social and email channels, manage budgets and vendor relationships, and collaborate with campus leadership

Qualifications

• Bachelor’s or Master’s degree in marketing.
• 8–12 years of marketing experience with a strong digital core.
• Proven track record devising digital strategy and running paid campaigns with ROI monitoring.

Responsibilities

• Conceive and shape marketing campaign ideas from brief to execution and results.
• Own the digital marketing strategy across paid, organic, social and email channels.
• Plan, launch and optimise paid digital campaigns (Meta, Google, programmatic) with budgets and CPL/ROI tracking.
• Own the school websites' performance, structure and content roadmap; drive SEO and UX improvements.

Skills

Digital marketing

Paid campaigns

SEO

Analytics

Stakeholder management

Team mentoring

Content direction

Agency management

Education

Bachelor’s or Master’s in Marketing

Tools

Google Ads

Meta Ads

SEMrush

Ahrefs

Google Search Console

GA4

Meta Business Suite

Job description

Kings' Education seeks an Assistant/Deputy Marketing Manager in Dubai to translate brand and enrolment strategy into sharp, high-impact campaigns. The role is hands-on, requiring creative ideation, briefing agencies, and owning the digital and website performance engine that drives admissions and brand growth across campuses.

The candidate will shape digital marketing across paid, organic, social and email channels, manage budgets and vendor relationships, and collaborate with campus leadership