Senior Manager Distribution

Joinimagine; Dubai; On-site; AED 200,000 - 350,000; Full time

Job summary

adidas is seeking a senior Distributor Management professional to drive profitable growth across EMC distributor markets. You will own commercial performance, manage sell-in/sell-out, and ensure alignment with adidas strategies while developing partner capabilities.

In this role you will develop annual business plans, forecast revenue, optimize distributor networks and monitor market trends to recommend leadership.

Qualifications

• 5-8 years experience in Distributor Management, Sales, Key Account Management or Business Development within sporting goods, fashion, FMCG or retail industries.
• University degree in Business, Marketing or related field.

Responsibilities

• Lead distributor partners across EMC and drive revenue growth.
• Develop annual business plans, budgets and forecasts.
• Identify market expansion opportunities and optimize distributor networks.
• Monitor market trends and competitor activity; advise leadership.
• Ensure adherence to standards, inventory health and cross-functional execution.
• Develop distributor capabilities through coaching and best practices.

Job description

Purpose & Overall Relevance for the Organisation

Drive profitable and sustainable growth across distributor markets within EMC. Ensure adidas brand leadership through best-in-class distributor management, GTM execution, sell-in and sell-out excellence, and partner capability development.

Sales & Distributor Management

Lead assigned distributor partners across EMC. Own commercial performance, drive revenue growth, manage seasonal sell-in, support sell-out initiatives, and ensure alignment with adidas strategies.

Strategic Planning & Business Development

Develop annual business plans, budgets and forecasts. Identify market expansion opportunities, optimize distributor networks, and drive market share growth.

Market & Competitive Analysis

Monitor market trends, competitor activity, consumer behavior and provide recommendations to leadership.

Operational Excellence & Compliance

Ensure adherence to adidas standards, inventory health, forecasting accuracy, GTM milestones, and cross-functional execution.

People & Capability Development

Develop distributor capabilities and foster a high-performance culture through coaching and best-practice sharing.

KPIs

• Net Sales Growth
• Standard Margin
• Profitability
• OB Conversion
• Sell-Out Performance
• Market Share Growth
• Range Efficiency
• Forecast Accuracy
• Inventory Health

Knowledge, Skills and Abilities

Strong distributor management, negotiation, communication, planning, forecasting, commercial acumen, stakeholder management and analytical skills. Advanced Excel and PowerPoint capabilities.

Requisite Education and Experience / Minimum Qualifications

5-8 years experience in Distributor Management, Sales, Key Account Management or Business Development within sporting goods, fashion, FMCG or retail industries. University degree in Business, Marketing or related field.