Senior Brand & Retail Strategy Lead

Rivoli Group; Dubai; On-site; AED 334,800 - 502,200; Full time

Job summary

A leading retail company in Dubai is seeking a Senior Manager – Brand & Retail Management to drive brand strategy and retail performance. This role focuses on building brand equity, ensuring customer loyalty, and managing effective retail execution across channels. Responsibilities include leading marketing campaigns, overseeing visual merchandising, and fostering cross-functional collaboration. Ideal candidates will have 10–15 years of experience in retail leadership and strong analytical skills, coupled with a Bachelor’s or Master’s degree in a relevant field.

Qualifications

• 10–15+ years of experience in brand management, retail leadership, or marketing.
• Proven experience managing brand strategy alongside retail execution.
• Strong understanding of consumer behavior and ability to leverage insights.

Responsibilities

• Define and execute brand strategy aligned with business objectives.
• Drive sales growth and profitability across retail formats.
• Oversee new store launches and expansions.

Skills

Brand leadership and strategic thinking

Excellent communication skills

Strong commercial and financial acumen

Cross-functional collaboration

Customer-centric and data-driven decision-making

Education

Bachelor’s or Master’s Degree in Business, Brand, Marketing Management, or a related field

Tools

MS Office

Digital platforms

Social media

Job description

A leading retail company in Dubai is seeking a Senior Manager – Brand & Retail Management to drive brand strategy and retail performance. This role focuses on building brand equity, ensuring customer loyalty, and managing effective retail execution across channels. Responsibilities include leading marketing campaigns, overseeing visual merchandising, and fostering cross-functional collaboration. Ideal candidates will have 10–15 years of experience in retail leadership and strong analytical skills, coupled with a Bachelor’s or Master’s degree in a relevant field.