Job description
Our Clientis a leading foodservice distribution company supplying food ingredients and raw materials across UAE HORECA sector, working across Frozen, Chilled, and Dry categories from local and imported meat & chicken to imported butter, oils, cheese, and groceries.
The Sales Account Manager to drive sales growth and manage customer relationships across hotels, restaurants, cafes, and catering companies (the HoReCa channel).
Responsibilities:
- Visit multiple areas within the assigned territory to reach and onboard new HoReCa customers, then schedule periodic visits to develop the relationship and align with company priorities
- Build and maintain strong, long-term relationships with hotels, restaurants, cafes, and catering companies, including key decision makers such as chefs, purchasing managers, F&B directors, and owners
- Promote and sell Full Stock's products to consistently meet or exceed sales and margin targets, identify upselling and cross-selling opportunities, and negotiate pricing and contract terms in line with company policy
- Monitor customer credit limits and payment terms in coordination with the collections/finance team
- Track market trends, competitor activity, and product innovations
- Prepare weekly and monthly sales reports and support accurate forecasting
- Partner with marketing and supply chain/warehouse teams to ensure smooth order fulfillment and delivery
Job Requirements:
Must Have:
- Bachelor's degree in Business Administration, Marketing, or a related field
- 3 to 7 years of hands on HoReCa/foodservice channel sales experience
- Proven track record of achieving sales targets and managing HoReca key accounts
- Existing network of contacts within the UAE HoReCa scene (chefs, purchasing managers, F&B directors)
- Must own a car and hold a valid driver's license, with willingness to visit customers extensively within the assigned territory
- Proficiency in MS Office (Excel, Word, PowerPoint)
- Familiarity with CRM/ERP systems
- Strong negotiation and relationship-building skills
- Customer-centric mindset with a consultative selling approach
- Solid commercial and financial acumen (margins, credit terms, profitability)
- Excellent communication skills in Arabic and English
- Self-motivated, target-driven, and comfortable working independently in the field
- Strong organizational and time-management skills
Nice to have:
- Broader FMCG or general food distribution sales background as a complement to HoReCa experience
- Experience with route-to-market/distribution management software (DMS)
- Prior exposure to the hospitality or culinary side of the business