Rider Engagement Associate – UAE National

Deliveroo PLC; Abu Dhabi; On-site; AED 60,000 - 100,000; Full time

Job summary

Deliveroo PLC in the United Arab Emirates is seeking an Emirati Rider Engagement Associate to support rider perks, partnerships, and campaigns across the UAE. You will report to the Middle East Rider Engagement Manager and help deliver a market-leading rider experience.

The role focuses on partnerships, communications, events, and safety initiatives, with opportunities to lead specific workstreams and engage with local stakeholders.

Qualifications

• 1–3 years of experience in Operations, Partnerships, Sales, Marketing & Community Engagement.
• Bachelor’s degree in Business, Marketing, Communications, or a related field
• Strong written and verbal communication skills in English (Hindi/Urdu is a plus)
• Ability & interest to craft clear and engaging communications for rider campaigns
• Comfortable conducting market research and external outreach
• Experience coordinating events, workshops, or engagement initiatives is a plus
• Proficient in Google Workspace tools and Excel/Sheets, with Canva experience as a plus

Responsibilities

• Identify and pursue rider benefit partnerships with local partners in UAE.
• Support creation and rollout of rider communications and campaigns.
• Plan and execute rider road safety programs with stakeholders.
• Track and report on initiative success like rider satisfaction.
• Organise in-person rider activities and events such as Ramadan Iftars.

Skills

Operations

Partnerships

Sales

Marketing

Community Engagement

Communications

Education

Bachelor’s degree in Business, Marketing, Communications, or related field

Tools

Google Workspace

Excel/Sheets

Canva

Job description

Job description

Our Global Structure

Deliveroo is now part of DoorDash, bringing together teams with even greater reach, scale, and ambition. Depending on your role, you may collaborate with teammates, systems, and leaders across DoorDash and Wolt. Together, we’re unlocking new possibilities as one global team.

We’re looking for an Emirati Rider Engagement Associate to join our UAE team. In this role, you’ll help us support the execution of rider commercial perks and partnerships, road safety initiatives, and seasonal engagement campaigns across the UAE. The role will grow to take ownership of specific workstreams related to these initiatives and will report directly to the Middle East Rider Engagement Manager.

The Rider Engagement team sits within Rider Operations and is responsible for delivering a market-leading proposition for the UAE rider fleet. The team focuses on improving rider experience, engagement, and retention through initiatives such as rider communications, in-person events, perks and partnerships, and intel gathering & reporting.

What You’ll Be Doing

Here’s what your day-to-day might look like:

• Identify and pursue impactful rider benefit partnerships (e.g. grocers, restaurants, and bike service shops) to strengthen Deliveroo’s non-monetary rider proposition in the UAE.
• Support the creation and rollout of engaging rider communications and campaigns.
• Support the planning and execution of rider road safety programmes, including hosting workshops and collaborating with internal and external stakeholders such as local authorities and the Public Affairs team.
• Track and report on the success of initiatives (e.g. rider satisfaction and redemption rates).
• Organise and execute in-person rider activities and events, such as rider Iftars during Ramadan and heat‑relief campaigns during the summer months.

What You’ll Need to Thrive

Our ideal candidate will bring strong expertise in some of these areas and curiosity to grow in others:

• 1–3 years of experience in Operations, Partnerships, Sales, Marketing & Community Engagement.
• Bachelor’s degree in Business, Marketing, Communications, or a related field
• Strong written and verbal communication skills in English (Hindi/Urdu is a plus)
• Ability & interest to craft clear and engaging communications for rider campaigns
• Comfortable conducting market research and external outreach
• Experience coordinating events, workshops, or engagement initiatives is a plus
• Proficient in Google Workspace tools and Excel/Sheets, with experience in Canva or similar design tools as a plus

Why Join Us?

At Deliveroo, You’ll Do Work That Matters, Solving Real-world Problems In a Three-sided Marketplace That’s Constantly Evolving. We’re Food Lovers, Problem Solvers, Community Builders And More, Brought Together By a Shared Drive To Make Things Better. Working Here You Can Expect To

Make a visible impact every day

Your work directly improves experiences for customers, partners and riders.

Learn fast in an entrepreneurial environment

Work close to the market with autonomy, pace and real responsibility.

Build a career, not just a role

Stretch yourself, develop new skills and grow as the business evolves.

Deliver together in an inclusive culture

Collaborative, values-driven teams that support how you work best.

We aim to create a fair process that lets your skills shine—our interview typically includes 3‑4 stages. Find more about how we hire here.

Diversity, Equity and Inclusion

At Deliveroo, we know that a great workplace reflects the world around us and that true diversity and inclusion make us stronger, more creative, and better at what we do. We’re committed to fostering an environment where everyone can do their best work and feel they belong.

We believe in equality of opportunity and welcome candidates from all backgrounds regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion, or belief.

If you have a disability or long-term health condition and need support to apply for one of our roles, or require any reasonable adjustments during the recruitment process, you’ll have the opportunity to let us know once you’ve submitted your application. We’ll share details on how to request support so we can ensure you have a fair and equitable experience.

Preferred candidate

Nationality

United Arab Emirates