Performance Marketing Manager

GoSats - The simplest onramp to Digital Assets in India; Dubai; On-site; AED 335,000 - 580,000; Full time

Job summary

GoSats is seeking a performance-focused Growth/Acquisition expert to own daily paid media execution across Google Ads, Meta Ads, Apple Search Ads, YouTube, and other channels. You will scale spend while improving CAC and conversions, working closely with Growth and Creative teams.

A strong grasp of mobile attribution and ATT is required to optimize campaigns. You should bring hands-on experience with analytics tools like Mixpanel and demonstrate rigorous testing of creatives and audiences to

Qualifications

• 4+ years running paid acquisition for consumer apps with 100K+ MAU.
• Hands-on with Google Ads (UAC), Meta Ads Manager, Apple Search Ads.
• Deep understanding of mobile attribution and ATT framework.
• Comfort with Mixpanel for analytics.

Responsibilities

• Own daily execution of paid acquisition across Google Ads, Meta Ads, Apple Search Ads, YouTube and emerging channels.
• Scale GoSats spend while improving CAC and conversion rates.
• Collaborate with Growth and Creative teams to optimize campaigns and messaging.
• Analyze attribution data and test audiences to drive growth.

Skills

Google Ads UAC

Meta Ads Manager

Apple Search Ads

Mobile attribution

ATT framework

Mixpanel

Creative testing

Job description

Job Description

GoSats is India's simplest onramp to assets. We help lakhs of Indians convert their everyday spending into Bitcoin and Gold - building long-term wealth through a habit they already have: spending money. Backed by Konvoy , Y Combinator, Accel and others, we recently closed our $5M Series A and are scaling rapidly toward becoming the default wealth-building tool for mainstream India.

About the Role

You will own daily execution of paid acquisition across Google Ads, Meta Ads, Apple Search Ads, YouTube, and emerging channels. You will scale GoSats spend while improving CAC and conversion rates. You will work hand-in-hand with the Growth and Creative team. Strong technical understanding of attribution (gclid, gbraid, IDFA, SKAdNetwork) is required.

Required Skills

• 4+ years running paid acquisition at consumer apps with 100K+ MAU
• Hands-on with Google Ads (UAC), Meta Ads Manager, Apple Search Ads
• Deep understanding of mobile attribution, ATT framework
• Comfort with Mixpanel
• Strong creative testing rigor and audience experimentation

Bonus

• Has scaled an app from 100K to 10M+ installs
• Experience with fintech-specific funnels (KYC, transaction conversion)
• Has worked with influencer-driven attribution

Requirements