Media Planning Associate - Data-Driven Campaigns

WPP Media Limited; Dubai; Hybrid; AED 180,000 - 300,000; Full time

Benefits offered by this job

Hybrid work model

Medical insurance

Vision and dental insurance

Retirement plans

Employee discounts

Job summary

WPP Media is seeking a Media Executive to support development and execution of media plans, coordinating with vendors and internal teams to meet campaign objectives. You will monitor campaigns, analyze data, and prepare reports while maintaining strong client relationships and ensuring timely delivery of assets.

The role emphasizes collaboration, a hybrid work model in the UAE, and ongoing learning about the media landscape to drive client success.

Qualifications

• Bachelor’s degree in marketing, advertising, media, or related field.
• Interest in the media landscape and willingness to learn media planning and buying.
• Excellent communication, interpersonal, and presentation skills.
• Strong analytical and problem-solving skills.
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word).

Responsibilities

• Assist in the creation and execution of media plans, including scheduling and placement of ads across channels.
• Coordinate with media vendors and ensure timely delivery of media assets and placements.
• Monitor and manage media campaigns to meet schedules and budgets.
• Support negotiation of media rates and placements with vendors for favorable terms.
• Maintain relationships with media vendors and assist in sourcing new opportunities and media buys.
• Collect and analyze media performance data to provide insights for optimization.
• Prepare regular reports on media activities including budget tracking and results.
• Monitor campaigns and adjust strategies to improve performance.
• Act as a reference point for clients and internal teams on planning and execution.
• Manage media schedules, trafficking of ads, and ensure timely delivery of materials.

Skills

Analytical skills

Communication skills

Presentation skills

Media planning

Microsoft Office

Education

Bachelor's degree in marketing, advertising, media, or related field

Tools

Media buying platforms

Job description

WPP Media is seeking a Media Executive to support development and execution of media plans, coordinating with vendors and internal teams to meet campaign objectives. You will monitor campaigns, analyze data, and prepare reports while maintaining strong client relationships and ensuring timely delivery of assets.

The role emphasizes collaboration, a hybrid work model in the UAE, and ongoing learning about the media landscape to drive client success.