Media Planner - Dubai (MENA Ad Partnerships)

Ironclad Mena; Dubai; On-site; AED 75,000 - 110,000; Full time

Job summary

Ironclad Mena in Dubai is seeking a skilled Media Planner to build multi-channel media plans connecting partners with advertisers and agencies across the region. The role involves analyzing market and audience data, coordinating with media owners, monitoring campaigns, and preparing performance insights to guide strategy.

This on-site position requires strong analytical, communication, and organizational skills, with a focus on delivering effective media outcomes for clients in the MENA region.

Qualifications

• Strong experience in creating multi-channel media plans aligned with client goals.
• Solid analytical skills using audience, performance and market data to derive insights.
• Excellent communication to present plans, collaborate with stakeholders and maintain relationships.
• Familiarity with New Media, including digital platforms, social media, and advertising tech in MENA.
• Experience in media agencies or advertising environments, ideally in MENA.
• Strong organizational skills and ability to manage multiple campaigns and deadlines.
• Proficiency with media planning and analytics tools, MS Excel and presentation software.
• Bachelor's degree in Marketing, Advertising, Communications, Business, or related field, or equivalent experience.

Responsibilities

• Develop and execute media plans that connect partners with advertisers and agencies.
• Analyze market and audience data to inform channel selection and optimization.
• Collaborate with internal teams and external partners to translate client briefs into detailed plans.
• Prepare performance reports and insights to drive optimization and budgets.
• Coordinate with media owners and platforms; monitor delivery and pacing.
• Adjust plans based on results and maintain accurate schedules and costs.
• Contribute to new business proposals and media recommendations for pitches.

Skills

Media Planning

Media Strategy

Analytical Skills

Communication Skills

New Media Familiarity

Advertising Industry Experience

Organizational Skills

MS Excel

Presentation Software

Education

Bachelor's degree in Marketing, Advertising, Communications, Business, or related field

Tools

MS Excel

Presentation Software

Media Planning Tools

Job description

Ironclad Mena in Dubai is seeking a skilled Media Planner to build multi-channel media plans connecting partners with advertisers and agencies across the region. The role involves analyzing market and audience data, coordinating with media owners, monitoring campaigns, and preparing performance insights to guide strategy.

This on-site position requires strong analytical, communication, and organizational skills, with a focus on delivering effective media outcomes for clients in the MENA region.