MarTech Operations Lead - Data, Analytics & Automation

Chalhoub Group; Dubai; On-site; AED 300,000 - 420,000; Full time

Job summary

Chalhoub Group in the United Arab Emirates (Dubai) seeks a MarTech Operations Senior Executive to oversee the marketing technology ecosystem, combining hands-on platform capability with structured service management. This role supports Brand, CRM and channel teams while guarding ownership boundaries across Product, Tech, Data, and external support.

The ideal candidate will own Jira intake, configure GA4 properties and GTM tags, maintain the core MarTech stack, ensure readiness in launches, and

Responsibilities

• Own the MarTech Jira intake process, assess priority and business impact, and ensure every request has a clear owner and next action.
• Diagnose the likely failure layer before routing work, resolving configuration-level issues directly and routing code, pipeline, API or source-system defects to Product, Tech or Data.
• Manage ticket ageing, SLA adherence and escalation, and turn recurring incidents into permanent fixes or self-service guidance.
• Configure GA4 properties and data streams, and build, QA and publish Google Tag Manager tags, triggers and variables.
• Implement and validate marketing events across GA4, Firebase, Adjust, Meta and other paid-media platforms.
• Monitor event health for missing, duplicated or degraded signals, and translate business measurement needs into clear technical specifications.
• Maintain hands-on knowledge of the core MarTech stack, including Google Ads / Merchant Center, Meta Business Manager, Smartly, TikTok, Snap, Supermetrics, Channable and SFMC integration concepts.
• Maintain technical documentation and standards that allow Brand teams to self-serve routine activities.
• Own the technical configuration between source product feeds, Channable/Smartly and downstream marketing platforms.
• Define group-wide feed and mapping standards, and monitor feed health, SKU coverage and rejections.
• Represent MarTech Operations in new site, app, brand and platform-change workstreams.
• Validate tracking, feeds and platform connectivity before go-live and provide MarTech readiness sign-off.
• Identify manual checks and repeated support tasks that can be automated or standardised.
• Use SQL and AI-assisted tooling to automate processes and improve efficiency.

Tools

Jira

GA4

Google Tag Manager

Google Ads

Merchant Center

Meta Business Manager

Smartly

TikTok

Snap

Supermetrics

Channable

SFMC

Firebase

Adjust

Job description

Chalhoub Group in the United Arab Emirates (Dubai) seeks a MarTech Operations Senior Executive to oversee the marketing technology ecosystem, combining hands-on platform capability with structured service management. This role supports Brand, CRM and channel teams while guarding ownership boundaries across Product, Tech, Data, and external support.

The ideal candidate will own Jira intake, configure GA4 properties and GTM tags, maintain the core MarTech stack, ensure readiness in launches, and