MarTech Measurement & Data Governance Lead

csi - landmark group; United Arab Emirates; On-site; AED 350,000 - 480,000; Full time

Benefits offered by this job

Restaurant not specified

Job summary

CSi (Customer Strategy Intelligence) within Landmark Group is seeking a commercially minded digital measurement leader to define governance, standards and reporting for MarTech performance and business impact across brands, channels and markets.

You will establish a single measurement framework, validated KPI definitions, and executive reporting that clarifies platform value, delivery outcomes, risks and priorities.

Qualifications

• 5–7+ years in digital analytics or related field.
• Experience defining KPI frameworks and executive reporting.
• Experience with attribution or incrementality methods.
• Experience in multi-brand, multi-market environments preferred.
• Bachelor’s degree in a related discipline; advanced qualification advantageous.

Responsibilities

• Establish a framework for measuring MarTech adoption, performance and impact.
• Define a governed KPI dictionary across brands, channels and markets.
• Ensure measurement is embedded in MarTech initiatives from start to finish.
• Develop governance for attribution, experimentation and reporting.

Skills

Digital analytics

KPI governance

Executive reporting

Attribution

Experimentation

Stakeholder management

Data governance

Leadership

Education

Bachelor’s degree in analytics, statistics, economics, marketing, business, information systems

Advanced qualification advantageous

Tools

SQL

BI tools

GA4

Job description

CSi (Customer Strategy Intelligence) within Landmark Group is seeking a commercially minded digital measurement leader to define governance, standards and reporting for MarTech performance and business impact across brands, channels and markets.

You will establish a single measurement framework, validated KPI definitions, and executive reporting that clarifies platform value, delivery outcomes, risks and priorities.